Sports Marketing Manager

**Company Description**:
Red Bull marketing teams are specialised in the areas of Sports, Culture, Brand and Media. Through global, national, and local marketing teams in over 170 countries they inspire, encourage, challenge and empower people to make the most of their time and talent to bring the best ideas to life.

**PURPOSE OF THE JOB**

Establish Red Bull as a strong consumer-focused brand by designing and executing a short, mid and long term sports programme achieving strong credibility for the product and brand. Shows perfect brand awareness and offers personal experiences to our consumers. Adds actuality to our brand by following the global Red Bull sport strategy, the general brand habits/principles, and by completing and implementing global and international sports programmes and portfolios. Be the reference of the brand values for the rest of Departments and employees within the company.

**Improve a Highly Credible Athletes Programme**

Selecting relevant national sports personalities with a perfect brand fit and optimise impact and efficiency via professional target setting and controlling. Servicing with the best individual package (performance, marketing, communication). On-going optimisation of these co-operations. Provide creative improvements (the range of disciplines/sports/playgrounds are (nearly) unlimited).

**National Event Programme Planning**

Design, develop and improve an innovative and outstanding national event programme by inventing and executing new event and athletes' projects. Develop concepts that are tailor-made and highly relevant for regional and national consumer groups, that offer personal experiences to participants and spectators and creates unique media content.

**Gaming**

Establish Red Bull as a credible and functional beverage in the national gaming landscape (3rd party events, opinion leaders,industry, agencies, media, federations, authorities etc.) Raise the daily usage/sales on a broad scale.

**Athlete Management**

Maximise usage of Red Bull’s global athletes and event portfolio by using international Red Bull athletes and sending national participants (Red Bull athletes or other) to foreign Red Bull activities.

**Branding and Communication**

Design and contribute unique stories, interesting topics, new formats and top media content for Red Bull Media House and answer all sports-related consumer requests. Responsible for Brand appearances in national sport programmes (including Fields) according to international benchmarks and guidelines. Responsible for information transfer (both directions) via the Red Bull InfoNet for all sports-related topics (updated athletes and event fact sheets, calendars, contacts etc.).

**Department Management**

Run an extremely motivated national sports department by: challenging and developing skills and knowledge of all sports colleagues; cooperating with top professional and innovative external partners, freelancers and agencies; supervise, direct and support Field Marketing Managers in all sports-related affairs. Run the national sports department with high Red Bull standards in terms of professionalism, wit, cleverness, efficiency, budget transparency, legal, sales orientation and creativity. Responsible for Department’s budget and accomplishment of the annual BP figures.

**Qualifications**:
Completed Degree

Advanced English

At least 4 years of previous work experience in sports industry, sport, events or marketing agency, sport institution or federation, or as a journalist, professional athlete or trainer.

Knowledge of Word, Excel, PowerPoint, etc.

Ability to design and organise events and projects of all scales

Able to pursue a global company vision: management of strategic, marketing, communication, logistic, finance, legal and sales-oriented challenges.

Ability to select service and manage athletes based on sportive performance, marketing and communication facts.

Experience in Gaming, Soccer and/or motorsports.

An understanding of sports-performance, specialist knowledge and experience. Leadership, motivation, innovation and team skills.

Creative, innovative, open-minded, sporty, self-conscious, motivated, capable of working in a team, leadership quality.

**Additional Information**:
We believe in the potential of everyone to give wiiings to people and ideas, regardless of gender expression, race, religion, affective-sexual orientation, origin, age and disability. In the world of Red Bull, everyone is welcome.