Trade Marketing Sr Analyst

Company Overview:
DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

LI-Hybrid

Team Overview:
As a member of the Experience Team, you will play a pivotal role in defining the strategy to enhance the restaurant experience across the LATAM region. We are seeking data-driven individuals who are enthusiastic about testing new hypotheses and implementing strategies that yield optimal results. You should excel in data analysis and communication skills to be able to present results to the company and explain the logic of the strategies to different stakeholders. Proactivity is highly valued, as it will enable you to identify opportunities and streamline processes across various projects.

Role Responsibilities:

- Building a marketplace within the marketplace to sell to Restaurants everything they need in their day to day operations
- Defining Restaurant Trade Marketing strategy to penetrate in-store and in-order sales channels
- Identifying vendors and manage the relationship with them to maintain a high level of delivery
- Defining what Success looks like
- Presenting results periodically to C-level audience

Role Qualifications:

- Bachelor’s degree in Business Administration or Marketing.
- 3 or more years of experience in Trade Marketing or Brand Marketing positions.
- Advance knowledge of SQL is a plus
- Fluent communication skills in spanish and english. (Advance level)
- Experience in a highly dynamic work environment (startup or consulting experience is preferred)
- Strong analytical skills (you must be confident in exploring data and gathering correlations of metrics with performance)
- A growth mindset (not afraid of testing new strategies and implementing the most efficient ones)
- Attention to detail with swift execution - we need to do things quickly, and we need to do them well. Balancing those can be challenging, but this should be our strength.
- Proven hands-on mentality, self-motivated and self-directed: feeling comfortable taking ownership to ensure solutions at micro and high level.
- Passion for solving complex problems: you have experience defining and implementing scalable solutions and processes to tackle complex problems.

EEO Statement:

- We create customer value - We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
- We are data-driven - We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
- We believe in Win-win Collaboration - Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
- We believe in integrity - Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
- We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
- We believe in Diversity and Inclusion - Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

**We are committed to building inclusive and diverse teams.**

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.

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