Field Marketing Manager Sales Support

**Additional Information**
**Job Number**25021457
**Job Category**Sales & Marketing
**Location**Mexico Regional Office, Ejercito Nacional No. 350 Suite 4C, Mexico City, MÉX, Mexico, 11560
**Schedule**Full Time
**Located Remotely?**N
**Position Type** Management

**JOB SUMMARY**:
**CANDIDATE PROFILE**

Education and Experience:

- Bachelor degree required. College (University) degree in marketing, hospitality management, hotels sales or related field - preferred
- 2+ years of experience in equivalent position. Sales and/or B2B Marketing experience
- preferred
- 1+ years managerial experience -preferred
- Project management experience and demonstrated ability to balance the interests and demands of multiple stakeholders
- Experience in travel or related service industry preferred
- Excellent technical and project management skills; ability to handle many diverse projects simultaneously
- Ability to interface fluidly with top Sales leaders, Directors of Marketing, Regional Team, and Vendors
- Knowledge of photography, production, and print execution
- Working knowledge of advertising agency procedures
- Working knowledge of the components of an effective marketing plan
- Capable of managing monthly financial reports with finance department
- Able to read and interpret budgets and spreadsheets
- Graphic Design Software: knowledge of design tools like Adobe Photoshop, Illustrator, or Canva for creating marketing materials.
- Detail-oriented, creative, energetic, takes initiative
- Able to effectively work independently or, at times, as part of a team
- Good communication skills to be able to update projects in timely manner
- Fluency of English and Spanish required
- strong copywriting skills. Impeccable proofreading skills and outstanding grammar

**CORE WORK ACTIVITIES**

The following are specific responsibilities and contributions critical to the successful performance of the position:

- Manages relationships with participating hotels, senior Area and Regional Sales leaders, Market Sales organization, Field Marketing and Regional leadership
- Leads and manages market-level marketing planning and execution to verify business targets and key MI/brand strategies are appropriately represented in market sales marketing plans
- Provides consulting, advice and education on targeted communications on behalf of portfolio of hotels and resorts and provide appealing messages and offers to the right audiences at the right times.
- Project management and tracking of open and completed initiatives
- Provide weekly updates of ongoing marketing projects to the market sales organization
- Assists in the design of customized annual marketing plan and oversees implementation and execution plans marketing programs, promotions, and direct mail for the transient and group Market Sales team including setting key marketing goals and identifying key marketing channels to be utilized to reach goals
- Understands Sales leaders expectations, participating hotels needs, market sales accounts so the best plan can be design to ensure ROI in order to develop effective marketing solutions that meet the expectations and create value for both owners and Marriott International
- Oversees adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines, ensuring tagging, creative, and deployment are accurate
- Contributes to overall strategy and ensures that sales communications support regional, portfolio and brand business objectives and goals
- Develops strong working relationships with outside vendor and accounts to ensure quality, cost effective creative executions
- Demonstrates business ethics and personal integrity, i.e., is widely trusted; is seen as a direct, truthful individual.
- Discusses progress towards goals and overall business objectives, shares updated marketing plans and makes recommendations based on performance
- Evaluates the success of communications efforts on a regular basis, leverages analytical insights to create cohesive story from reports, applies them to develop better promotions
- Analyzes monthly reports and data pertaining to digital performance and leverages reports to make better decisions and update marketing plan with new initiatives
- Takes part in sales strategy meetings and identifies gaps and needs, and determines best initiatives for improvement and meeting the needs identified
- Establishes and builds agreement among team/department members for resource requirements, timeliness and measures of success.
- Guides Market Sales teams on proper use of corporate identity on printed, promotional and display materials.
- Establishes and builds agreement among team/department members for resource requirements, timeliness and measures of success.
- Secure approval from Sr Director of Market sales and educate market sales teams about strategy, marketing plan and how it positively impact results, share best practices, and policies/procedures to confirm adherence t