Cold Email Specialist

Fully Remote Job for US Company

**Ride The Wave is the most kick-ass marketing company in the world.**

We help small businesses generate more revenue through our innovative Strategy.

Ride The Wave is ALWAYS looking for talented individuals who are critical thinkers who can engineer new processes, strategies, and opportunities to generate more money and revenue for our clients.

If you want to join a team of young, innovative, and driven professionals, complete this assignment to show me what you can do.

Also responsible for LinkedIn outreach.

**Outcomes // KPIs**:

- **Generate 20 qualified calls per month for our clients, leading to 2-3 closed deals**:

- Achieving and maintaining a minimum open rate of 50%, a reply rate of 10%, an interest rate of 25%, and a call booked rate of 50%
- You should be generating 1 closed deal for every 1,000 prospects contacted
- Communicating with the sales team to gather feedback on lead quality and adjusting targeting and messaging as needed for continuous improvement
- Following up with leads who booked a call with the sales team but didn’t show up
- **20% close rate**:

- You will be expected to book qualified calls that close at a 20% close rate or more (meaning the sales team is closing 1 out of 5 of your booked calls that show up to the call)
- You will also be expected to follow-up prior to the sales call to make sure that the prospect shows up. We expect to maintain an 80% show rate.
- **Daily execution of team & administrative tasks.**:

- In addition to generating high-quality leads, you will have a mínimal amount of team & administrative tasks.
- Team Meetings:

- Attend weekly team meetings via Zoom
- Know your numbers at the beginning of every meeting (actual numbers, projections, and if you’re on pace)
- Have 3-5 wins you want to share with the team
- Be proactive with asking questions and getting help with what you’re experiencing with the campaigns and any reason why you aren’t hitting your KPIs
- End of day:

- Submit your “end of day” report
- Update your personal tracker sheet
- Update deal pipeline:

- Make sure all replies have been responded to
- All of today’s calls booked have notes for the sales team
- Follow-up tasks are created for all of today’s replies (that have yet to book a call with the sales team)

**Competencies**
- Copywriting skills:

- Data-driven mindset:

- Strong analytical skills to measure campaign performance, draw insights, and make data-informed decisions for optimization.
- Attention to detail:

- Diligence in maintaining clean and accurate prospect lists and adhering to industry best practices and compliance standards.
- Communication and teamwork:

- Excellent communication skills and the ability to collaborate effectively with the sales team to ensure alignment and continuous improvement.
- Hunger
- To earn the income that’s possible for you here, you must be willing to put in hours honing in your craft and doing everything you can to generate more qualified calls for our clients to close. You must be hungry.
- Proactivity:

- Wherever you are in relation to your projections, you must know why. If you’re ahead, you must know what you’re doing well and what needs to be reinforced. If you’re behind, you must have the awareness to know WHY you're behind.
- **you will be expected to hit the KPIs mentioned above.**:

- You will also be expected to complete your morning & end of day tasks (see above) every day, Monday-Friday.
- You will also be expected to be available to communicate through Slack 8am-6am EST daily.
- This position is remote. So you will have the freedom to work from anywhere.
- You may request off anytime with advanced notice.

Pay: $15,000.00 - $18,000.00 per month

Application Question(s):

- LinkedIn outreach requires a unique approach compared to other platforms. Can you walk us through how you plan and execute a LinkedIn outreach campaign? Please include how you segment and target the right prospects, craft personalized messages, and measure the success of your outreach efforts. Additionally, explain how you adjust your strategies based on the analytics and feedback received.
- Describe a situation where you noticed a downturn in campaign performance and were not meeting your KPIs. What proactive steps did you take to address the issue, and how did you go 'above and beyond' to turn the situation around?
- Collaboration is key in our company. Can you provide an example of how you have successfully collaborated with other departments, such as the sales team, to refine and improve the lead generation process? What was your approach, and how did the collaboration enhance the results?

**Experience**:
**Language**:

- English (required)

Work Location: Remote