Real Estate Database Reactivation Specialist
hace 1 día
**Company Description**: We are a leading real estate firm looking for an experienced Reactivation Specialist to re-engage our extensive database of cold contacts.
As a Real Estate Database Reactivation Specialist, you will be responsible for developing a comprehensive multi-channel strategy to reactivate our database of approximately 40,000 contacts, including potential buyers, sellers, renters, and others. Your primary goal is to devise a campaign that revives interest in our services, ensuring a well-structured plan that leads to measurable re-engagement.
**Key Responsibilities**:
- Analyze the database to segment and customize outreach strategies for different contact groups such as buyers, sellers, renters, and others.
- Design and create a detailed campaign plan, clearly outlining the necessary steps for reactivation and all elements required for the campaign.
- Develop all required campaign materials and establish a timeline for content delivery.
- Ensure that all materials are ready for execution, which will be conducted by a separate team within our marketing department.
- Provide recommendations to optimize the campaign based on analytics and response rates.
**Required Qualifications**:
- At least 3 years of proven experience in real estate marketing, with a focus on lead nurturing and reactivation.
- Exceptional skills in multi-channel campaign planning and content development.
- Strong project management, analytical, and problem-solving skills.
- Fluent in English with outstanding writing and verbal communication skills.
**Contract Details**:
- This is a project-based contract role.
**Application Process**:
Submit your resume and a cover letter outlining your approach to this exciting challenge. Please include detailed examples of past reactivation campaigns you have developed and executed. Additionally, provide a list of requirements and information you would need from us to create a comprehensive quote and project timeline.
**Job Type**: Temporary
**Experience**:
- Real Estate: 3 years (required)
- Reactivation Campaign: 3 years (required)
**Language**:
- Inglés (required)
Work Location: Remote
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