Channel Partner Marketing Manager, Americas
hace 2 semanas
**About the Role**:
**Grade Level (for internal use)**: 09
S&P Global Commodity Insights
Channel Partner Marketing Executive, Americas - Ecosystem Marketing
Join our team as a Channel Partner Marketing Executive for the Americas - Ecosystem Marketing
Are you an exceptional and collaborative marketing professional ready to drive partnerships to new heights? S&P Global Commodity Insights is looking for a Marketing Executive to join our expanding ecosystem marketing team.
In this role, you'll be pivotal in developing and delivering compelling regional marketing plans, campaigns, and events in collaboration with our market-leading data, cloud and technology partners, commercial stakeholders, and regional marketing teams. As a key member of our Ecosystem and Partner Marketing team, you'll be responsible for executing co-marketing engagement with key external partners and influencers across the global energy and commodities landscape.
Your impact will be felt through overseeing the planning, execution, and performance of multi-channel partnership campaigns and marketing programs aimed at driving demand generation and partnership growth. From digital strategies to event coordination, sales enablement, and social media marketing, you'll be driving initiatives that make a difference.
Your responsibilities will extend to driving regional marketing initiatives, contributing to global plans and activities, and supporting the onboarding and launch of new partnerships in the Americas region. Success in this role hinges on your ability to build collaborative relationships at multiple levels internally and externally.
If you're ready to make your mark in a dynamic environment where innovation and collaboration thrive, we want to hear from you. Join us in shaping the future of marketing in the energy and commodities sector.
**What’s in it for you**:
**Marketing Scope**: Take the reins on diverse marketing campaigns across digital campaigns, virtual and in-person events. Explore new tactics within a multi-touch marketing mix.
**Industry Collaboration**: Forge partnerships with global tech leaders, energy influencers, and financial giants in sectors like carbon, chemicals, and metals.
**Extensive Reach**: Work with industry leaders in the Americas, gaining insights into regional markets and making lasting connection
**Real Impact**: See measurable results firsthand, from leads to impressions.
**Responsibilities**:
**Execute Tactical Marketing Initiatives**: Collaborate with channel partners, regional and global marketing teams, and commercial counterparts to implement impactful marketing programs. This includes campaigns, events, content creation, enablement, and digital activations.
**Optimize Campaign Performance**: Continuously refine strategies to enhance campaign effectiveness. Utilize advanced audience segmentation, digital techniques, and streamlined processes. Stay abreast of the latest advancements in lead generation, audience targeting, and content-driven customer acquisition.
**Foster Ongoing Partner Engagement**: Maintain regular communication and outreach with partners, fostering strong connections and mutual trust to maximize collaboration potential.
**Analyze and Report Metrics**: Track, analyze, and communicate key quantitative metrics to assess partnership performance and inform strategic decision-making.
**Forge Internal Collaborations**: Build strong partnerships with internal marketing, content, commercial, and product teams, ensuring alignment and cohesion across all initiatives.
If you're a hands-on marketer with a knack for driving impactful marketing initiatives and a result-oriented mindset, we want to hear from you. Join us in shaping the future of marketing in the global commodities landscape.
**What We’re Looking For**:
**Relevant Marketing Experience**: Minimum of 2-3 years in a marketing role or similar experience is required. Experience in B2B financial and energy services is a definite plus.
**Expertise in Field, Digital and Event Marketing**: Demonstrated experience in managing marketing campaigns across digital, social, and event channels to drive B2B commercial growth. Partner marketing experience is highly valued but not essential.
**Collaborative Team Player**: Ability to work effectively and collaboratively across multiple stakeholder groups, both internally and externally.
Strong Organizational, Time Management and Communications Skills: Excellent presentation, stakeholder management, organizational, and time management skills are crucial. We value individuals who can balance and prioritize multiple projects effectively.
**Analytical and Quantitative Skills**: Excellent analytical and quantitative skills are valued. These include the ability to translate analysis into actionable insights and utilize data to optimize performance.
**Customer-Centric Mindset**: A customer-centric attitude and the drive to work entrepreneurially within a global marketing team.
If you're someone who thr
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