Associate Manager, Experiential

Position Summary:
The primary objective of this role is to develop and drive TaylorMade Golf’s multifaceted approach to consumer experiences in the field; including custom fitting approach, training, fitting events, Staff Players and all other experiential touch points in order to create a best in class presentation while supporting quality sell-through. This person will create and lead the Resort Property Business as well as Green Grass Business for the region.

Essential Functions and Key Responsibilities:

- Lead the development and execution of the strategic experiential plan, working cohesively with the marketing and sales teams. Maximize sell-through across channels and drive market share gains for the TaylorMade brand and product lines.
- Cultivate solutions that improve and provide consistency to the overall customer experience around Experiential Fitting events, Demo Days and other direct to consumer interactions.
- Responsible for the creation and implementation of all field training in relation to custom fitting and any technology that assists custom fitting.
- Develop all strategies and budgetary requirements surrounding account fitting tools (distribution, training, reconciliation).
- Lead, inspire, develop, and manage Staff Players to perform at the highest level, be creative, and collaborative to support the TaylorMade brand.
- Responsible for regional Resort Property business. Direct Service Rental sets plans, pro shop, and DoG relationships.
- Responsible for Green Grass Business for the region. Product assortment, order repeats, shop in shop needs and constant visiting.

Knowledge and Skills Requirements:

- Fluent verbal and written English and Spanish communication skills required.
- Proven ability to work in a team-oriented, collaborative environment.
- Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint)
- Ability to collaborate with cross functional teams to establish strong results-oriented partnerships, and gain consensus across differing perspectives.
- Excellent communication skills, both written and verbal.
- Strong presentation skills and ability to present to large groups.
- Proven ability to generate creative and progressive ideas.
- Proven result-oriented background of performance achievement of goals.

Education, Work Experience, and Professional Certifications:

- Post-secondary degree from an accredited university or college.
- 3-5 years of professional experience in related roles.
- Strong golf industry experience required; Golf related Custom Fitting/Sales experience.

Work Environment / Physical Requirements:

- Normal office conditions with extensive computer and phone usage
- Frequent travel to support events.
- Ability to work extended hours as necessary.
- Light physical effort equals frequent lifting or moving of lightweight materials.

LI-Hybrid

LI-TA1
- TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation._