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Content and Performance Strategist

hace 2 horas


Puebla, México Azul Clarito Marketing & Developers A tiempo completo

Modalidad: Remoto / Híbrido (según disponibilidad)

Tipo de Contrato: Tiempo completo

Nível: Senior

Sueldo: 10,000 A 12,000 MXN, según experiência

**Sobre Nosotros**

Somos una agencia de marketing digital en crecimiento que combina estrategia, creatividad y data para generar resultados reales. Hoy buscamos un perfil operativo, ágil y con visión estratégica, que sepa generar contenido, pero también analizarlo y optimizarlo.

**Tu Propósito**

Buscamos un perfil híbrido: alguien que combine la ejecución de contenido con una mentalidad estratégica y analítica. Esta persona será responsable de crear, coordinar y optimizar contenido digital (redes sociales, blogs, correos, anuncios), alineado con objetivos de negocio.

Además, deberá tener la capacidad de detectar tendencias, comprender funnel de conversión y aplicar principios de social selling para generar entregables que realmente vendan.

**Responsabilidades**
- Analizar tendencias de contenido y adaptarlas a nuestras marcas con agilidad.
- Medir el rendimiento del contenido con herramientas como GA4, Metricool o similares.
- Interpretar métricas (alcance, clics, conversiones) y proponer optimizaciones accionables.
- Diseñar contenido para cada etapa del funnel de ventas y contribuir a estrategias de social selling.
- Generar reportes de performance y presentarlos con recomendaciones claras.
- Coordinar entregables con diseñadores, tráfico y otros miembros del equipo de marketing.

**Requisitos**
- 2+ años de experiência en marketing digital o content marketing.
- Dominio de redacción creativa orientada a resultados.
- Capacidad de análisis de datos y métricas de performance.
- Conocimiento básico de funnel de ventas y social selling.
- Uso fluido de herramientas como Locker studio, Metricool, GA4, Notion, Trello, Docs.
- Proactividad, enfoque en resultados y fuerte organización personal.

**Deseables / Bonus**
- Experiência previa en agencias.
- Conocimientos de SEO o pauta digital.
- Portafolio de contenidos con resultados demostrables.
- Manejo de dashboards (Looker Studio, Tableau o similares).

**Ofrecemos**
- Trabajo remoto o híbrido con flexibilidad.
- Oportunidad de trabajar con marcas en diferentes industrias.
- Cultura enfocada en resultados, autonomía y mejora continua.
- Acceso a herramientas, capacitaciones y certificaciones de Google, HubSpot, Meta y Tik Tok.
- Proyectos donde tu contenido no se queda bonitose vuelve rentable.

¿Te interesa? Mándanos tu CV y portafolio, y cuéntanos:
¿Qué tendencia de contenido reciente te parece que sí convierte y por qué?

Tipo de puesto: Tiempo completo

Sueldo: $10,000.00 - $12,000.00 al mes

Experiência:

- Marketing digital: 2 años (Obligatorio)
- Herramientas SEO: 2 años (Obligatorio)
- Looker studio: 2 años (Obligatorio)
- Agencias de marketing: 2 años (Obligatorio)
- Tik Tok: 2 años (Obligatorio)

Lugar de trabajo: remoto híbrido en II, 72830 Heroica Puebla de Zaragoza, Pue.