Quantitative Marketing Analyst, Consumer Apps Growth Marketing

hace 2 semanas

Ciudad de México Google A tiempo completo

**Minimum qualifications**:

- Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Economics, etc.) or equivalent practical experience.
- 3 years of work experience as analyst or in an analytical role (e.g. statistical analysis, querying databases, coding in SQL, Python, R).
- Experience working cross-functionally with various stakeholders and teams.
- Experience with designing and analyzing A/B tests, multivariate experiments, or other controlled studies.
- Ability to communicate in English and Spanish fluently to support client relationship management in this region.

**Preferred qualifications**:

- Master’s degree in a research or quantitative discipline.
- Experience with R or Python for statistical analysis and data visualization.
- Experience with growth experimentation.
- Experience building data pipelines using different types of user data, including survey and open-text responses, product logs, etc.
- Excellent SQL skills and the ability to write complex queries, extract data from various sources, and perform analysis.
- Excellent communication skills. Ability to convince business stakeholders and communicate complex analysis insights to non-technical audiences.

**About the job**:
The Subscriptions and Customer Growth Marketing organization drives consumer apps and subscription growth. We partner with product engineering and insights to understand the user and bring helpful products to market while deepening the consumer relationship.

As a Marketing Analyst, you will play a pivotal role in understanding and optimizing the usage and subscription life-cycle for high growth potential products.

In this role, you'll go beyond traditional marketing analytics. You'll be at the forefront of experimentation, constantly testing and refining strategies to optimize the entire user journey. By collaborating closely with marketing, product, and engineering teams, you'll help define key metrics, design experiments, and translate data into actionable recommendations that directly impact product development and marketing campaigns.

**Responsibilities**:

- Conduct analysis of user and subscriber behavior, identify trends, and uncover insights that drive product improvements and marketing strategies.
- Create clear and informative reports and dashboards to track key usage metrics and communicate findings to stakeholders.
- Collaborate with cross-functional teams to design and implement A/B tests to evaluate the impact of product changes on business outcomes.
- Build models to predict user churn, identify at-risk subscribers, and forecast future user trends.
- Work closely with product managers, marketers, and engineers to translate data insights into actionable recommendations.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

  • Quantitative Marketing Analyst, Consumer Apps Growth Marketing

    hace 3 semanas

    Ciudad de México Google A tiempo completo

    **Minimum qualifications**:- Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Economics, etc.) or equivalent practical experience.- 3 years of work experience as analyst or in an analytical role (e.g. statistical analysis, querying databases, coding in SQL, Python, R).- Experience working...

  • Quantitative Marketing Analyst, Consumer Apps Growth Marketing

    hace 1 semana

    Ciudad de México Google A tiempo completo

    **Minimum qualifications**: - Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Economics, etc.) or equivalent practical experience. - 3 years of work experience as analyst or in an analytical role (e.g. statistical analysis, querying databases, coding in SQL, Python, R). - Experience working...

  • Quantitative Marketing Analyst, Subscriptions Marketing

    hace 3 semanas

    Ciudad de México Google A tiempo completo

    **Minimum qualifications**:- Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Economics, etc.) or equivalent practical experience.- 3 years of work experience as an analyst or in an analytical role (e.g., statistical analysis, querying databases, coding in SQL, Python, R).- Experience working...

  • Quantitative Marketing Analyst, Subscriptions Marketing

    hace 2 semanas

    Ciudad de México Google A tiempo completo

    **Minimum qualifications**: - Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Economics, etc.) or equivalent practical experience. - 3 years of work experience as an analyst or in an analytical role (e.g., statistical analysis, querying databases, coding in SQL, Python, R). - Experience working...

  • Performance Marketing Lead

    hace 1 semana

    Ciudad de México DoorDash Mexico A tiempo completo

    **About the Team**: DoorDash's mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we're looking for an experienced...

  • Growth Marketing Coordinator

    hace 2 semanas

    Ciudad de México EF Education First A tiempo completo

    The Growth Marketing Coordinator will follow all Growth Marketing activations in Mexico hand-on-hand with Marketing Manager who is the person to whom this position reports. You will partner closely with sales product teams. This role utilizes a strong analytical background with a passion for executing scalable Growth Marketing strategies. Success in this...

  • Marketing Projects and Planning Specialist

    hace 1 semana

    Ciudad de México Top Growth Marketing A tiempo completo

    We have an immediate need for a talented Email Marketing Coordinator to create and manage our internal email marketing campaigns for our clients. As an Email Marketing Coordinator, you will work on all of TGM clients to develop and maintain effective email marketing campaigns. You will craft email marketing strategies, automations, and flows. You will be...

  • Gerente de Marketing Consumer y Afiliados

    hace 2 horas

    Ciudad de México Fox Corporation A tiempo completo

    Ejecutar, implementar y optimizar la estrategia de Marketing Consumer y Afiliados , asegurando una correcta operación de campañas, alianzas y canales, con foco en performance, eficiencia y resultados de negocio. Responsabilidades principales Marketing Consumer Implementar y ejecutar la estrategia de marketing consumer Traducir lineamientos estratégicos en...

  • Klaviyo Email Marketing Specialist

    hace 1 semana

    méxico Top Growth Marketing A tiempo completo

    We have an immediate need for a talented Email Marketing Coordinator to create and manage our internal email marketing campaigns for our clients. As an Email Marketing Coordinator, you will work on all of TGM clients to develop and maintain effective email marketing campaigns. You will craft email marketing strategies, automations, and flows. You will be...

  • Marketing Analyst, Ads Marketing Analytics

    hace 3 días

    Ciudad de México Google A tiempo completo

    **Minimum qualifications**: - Bachelor's degree in Engineering, Math, Quantitative Science, or related technical field, or equivalent practical experience. - 3 years of experience in statistical problem solving and analyzing data sets using SQL or comparable coding language (e.g. Python, R, Java, C++). - 3 years of experience working in data analytics,...