Media and Testing Specialist

hace 2 semanas

Ciudad de México General Motors A tiempo completo

Hybrid role: This position requires to work 3 days on site 2 days at home remote on a full-time basis **What You’ll Do** - **Build and maintain stakeholder relationships**, ensuring alignment and action - **Lead cross-functional collaboration**with Media, Data Science, Marketing, and Vehicle Brands to develop strategies and roadmaps - **Manage project deliverables**, track tasks, and drive execution - **Define audience modeling and optimization requirements**in collaboration with stakeholders - **Lead enterprise level test-and-learn initiatives**, driving structured experiments and optimization strategies - **Develop clear, compelling presentations**to support strategic goals. - **Mentor team members**and colleagues on best practices related to communication, collaboration and driving team goals - **Be a vocal leader**in large and small group settings **Additional Job Description**: **Your Skills & Abilities (Required Qualifications)** - **5+ years**in Advanced Analytics, Market Research, or related fields - **Expertise in media targeting**, audience development, or marketing analytics - **Strong experience in client-facing roles**with senior leadership presentation skills - **Excellent communication skills**— ability to translate ideas into concise narratives - **Experience in cross-functional team alignment**and decision-making. - **Strong organizational and project management skills**with experience in testing and learning initiatives - **Familiarity with audiences, segmentation**, and media operations and strategy a plus - T **echnical knowledge of data analytics**, modeling, and experimentation (preferred) - Proficiency in PowerPoint, Excel, and Power BI - **Strategic thinker**with the ability to analyze holistically and execute decisively **What Can Give You a Competitive Advantage (Preferred Qualifications)** - Master’s degree or MBA (preferred, but not required). Experience managing large-scale audience measurement programs In case you need any reasonable adjustment to continue with your process, let your recruiter know. **Non-Discrimination and Equal Employment Opportunities** General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We respect and value what each individual contribution to our team, including their origin, education, sex, race, ethnic group, sexual orientation, gender expression and / or identity, religious context, age, generation, and disability. We believe that our ability to meet the needs and expectations of an increasingly diverse and global customer base is closely linked to the diversity and inclusion that we experience within General Motors. **About GM**: Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us**: We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. **Non-Discrimination and Equal Employment Opportunities**: General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. **Accommodations**:

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