Area Sales Manager

**BAT is evolving at pace into a global multi-category business on a mission to decrease the health impact of our industry**

**To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey**

**BAT** **has an exciting opportunity for an Area Sales Manager in León, México**

Responsible for implementing marketing plans in the POS, using assigned resources optimally, and developing and mentoring sales and TM reps. additionally, they recognizes opportunity areas within his territory and suggests action plans, negotiates with strategic customers, and ensures customer’s maintenance and happiness.

**Your key responsibilities will include**:

- Pursues volume target reach, passionate about strategic portfolio.
- Ensures availability of BAT strategic brands in the POS.
- Communicates trade marketing initiatives to area employees, aligning objectives and scopes of initiatives into actionable tasks for the trade force.
- Guarantees accurate and timely implementation of merchandising and promotion material at POS in accordance with the cycle plan and communication coverage plan.
- Serves as negotiator with key customers and wholesalers.
- Coordinates customer database maintenance in the commercial system.
- Analyzes statistical information to help on their decision making. (BO, Shipments, Nielsen)
- Analyzes information and market trends to find opportunity areas in trade marketing and propose action plans.

**What are we looking for?**
- Desirably college graduated or Bachelor degree
- Willingness to move nationwide
- Advanced digital literacy
- Desirably English skills
- 3 -4 years of proven experience in TM&D on tobacco or similar FMCG categories
- Minimum of two years in a similar role
- Desired one year experience in personnel management and control

**What we offer you?**
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement - it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills.
- We prioritize continuous improvement within a transformative environment, preparing for ongoing changes.

**WHY JOIN BAT?**

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute - certified in offering excellent employee conditions.

Collaboration, inclusion, and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, color, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience _here_.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.