Social Media Specialist

hace 3 días

Guadalajara, México Neostella A tiempo completo

At Neostella, our mission is simple: empower legal teams to work smarter, faster, and more reliably. We deliver advanced technology solutions and satellite team support that streamline operations, boost efficiency, and transform the way firms and corporate legal departments work day to day. We’re relentlessly customer-centric. Everything we do is in service of making our clients’ work easier and helping them deliver better experiences to their clients. We’re also a true team: supportive, scrappy, and always in it together. We believe in showing up for one another, rolling up our sleeves, and celebrating the wins. It’s who we are, and it’s how we help our customers succeed. Neostella is in hyper-growth mode, leveraging cutting-edge technology to solve real challenges for our clients. And we’re looking for driven, people-first professionals to help us scale with purpose and heart. As we continue to expand, we are seeking a Social Media Specialist with a passion for content creation to join our team

This role is perfect for someone who lives and breathes digital storytelling, knows how to craft copy that engages, and has an eye for design. You’ll help us grow our online presence, strengthen our brand voice, and build communities across multiple platforms. Curious what your day would look like as a Social Media Specialist? Check out the details below

**Key Responsibilities**:

- Develop, plan, schedule, and publish engaging content across social media platforms (LinkedIn, Instagram, X, Facebook, etc.)
- Write clear, compelling, and on-brand copy tailored to each channel and audience
- Create visuals, and multimedia assets to support posts and campaigns
- Collaborate with the marketing team to support broader campaigns, initiatives, and manage a cross-functional content calendar with brand, design, and product marketing teams.
- Monitor and maintain social channels daily - including executive leadership accounts.
- Engage with followers, and respond to messages/comments in brand voice
- Track performance metrics and prepare reports on engagement, growth, and campaign results
- Stay current on social media trends, platform updates, and competitor activity to inform strategy
- Assist with community-building efforts and influencer/partnership outreach

**Requirements**:

- Experience in video editing and short-form content (Reels, TikTok, YouTube Shorts)
- 3+ years of experience in social media management, content creation, or digital marketing
- Proven copywriting skills with the ability to adapt tone and voice across platforms
- An eye for design (experience could include Canva, Adobe Creative Suite, or similar tools)
- Strong understanding of storytelling, branding, and audience engagement
- Excellent organizational skills and ability to manage multiple projects on tight deadlines
- Data-driven mindset with the ability to interpret analytics and adjust strategies accordingly
- Collaborative spirit and proactive approach to problem-solving
- Preferred Qualifications
- Familiarity with paid social media advertising
- Background in B2B, B2C, or industry-specific marketing

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