Online Specialist

hace 5 días


Ciudad Juárez, México Colgate-Palmolive A tiempo completo

About the roleAs aCategory Management SpecialistforWalmartyou will create and share compelling stories with Customers that provide insight to how shopper behaviors are influencing our categories. Lead Category Management Strategy: Develop and present the company's category management vision and expertise to key accounts to build market dominance. Analyze account and shopper data to identify opportunities and create data-driven category strategies for assortment, pricing, promotion, and merchandising. Serve as a critical partner for accounts by managing the category process, delivering high-quality, timely analysis, and ensuring ongoing collaboration. Coordinate in-field tests and implementation plans, working with sales teams to ensure smooth execution and rapid feedback.Evaluate and Optimize Performance: Monitor and evaluate all tests against control groups to measure the impact of different tactics and build an understanding of category demand drivers. Use these insights to create a database of ""success stories"" to strengthen presentations and promote internal knowledge sharing.Enhance Shopper Insights & Merchandising: Collaborate with consumer insights and channel teams to define research needs and integrate shopper insights into tailored category presentations. Monitor and Budget: Monitor competitive activity in category management and prepare the annual budget for all related activities, including data, research, training, and merchandising.Bachelor's DegreeIntermediate/Advanced English Level



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