Vertical Private Water Account Manager
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522152
16-Sep-2026
Temporal
Vertical Sales Process – Industrial Water (Private Market) - Digital Industries
Digital Industries | Vertical Sales – Water & Wastewater, Mexico
PurposeAccelerate profitable order intake in the private Industrial Water market in Mexico and build it into a repeatable, forecastable vertical business. The Vertical Sales Process– Industrial Water owns demand generation, pipeline creation and deal closure for process water, water and wastewater treatment, reuse, desalination, water efficiency and energy efficiency applications across water-intensive process industries such as cement, power and energy, consumer packaged goods, data centers, semiconductors, HVAC, mining, chemical and petrochemical, pulp and paper, and food and beverage.
The role is expected to generate measurable impact within the first months: prioritizing accounts and segments by potential, urgency, accessibility and probability of conversion; harvesting quick wins in existing accounts while building new pipeline; and engaging projects early, at specification stage, before competing technologies are locked in.
Main Responsibilities 1. Market Development & Vertical Sales Strategy- Build and maintain business and market intelligence for the private industrial water segment: demand drivers, regulatory triggers, investment cycles, competitive landscape and buying behavior by industry.
- Segment target industries and rank accounts by potential, urgency, accessibility and probability of conversion, translating the segmentation into a rolling attack plan by quarter.
- Convert water, energy, regulatory-compliance and operational-continuity needs into quantifiable, industry-specific use cases and repeatable value propositions.
- Detect projects at an early stage and drive specification-led selling before EPCs or competing suppliers define the technical baseline.
- Position the company with consultants, industry chambers, associations and regulatory stakeholders to influence technical criteria and gain early visibility of upcoming investments.
- Design and execute push and pull demand-generation activities – campaigns, webinars, demonstrations, industry fairs and reference visits.
- Develop and maintain account plans for target end customers, covering buying centers, decision-makers, competitive position, whitespace and a 12-month growth roadmap.
- Establish executive, technical and operational relationships inside each account to secure access, credibility and early information on projects and budgets.
- Identify short-term quick wins in existing and installed-base accounts while systematically opening new customers in underserved industries.
- Expand accounts through structured cross-selling and upselling, moving from instrumentation into automation, drives, electrification, connectivity and industrial software.
- Reuse proven use cases, references and value propositions to shorten sales cycles and increase win rates.
- Review account performance periodically and reallocate coverage and priorities based on conversion, order intake and margin contribution.
- Lead consultative discovery on customer processes, water balances, energy consumption and compliance obligations to uncover needs and size the opportunity.
- Articulate and position integrated solutions across:
- oProcess instrumentation and measurement
- oPLC, SCADA/HMI and process control systems
- oDrives, motion and electrification
- oIT/OT connectivity and industrial cybersecurity
- oIndustrial software, simulation and analytics
- oPredictive maintenance and energy management
- Build value propositions supported by ROI and TCO arguments, regulatory compliance, operational continuity, water and energy consumption reduction and sustainability targets.
- Deliver technical presentations, demonstrations, workshops and pilot proposals tailored to executive, technical and operational audiences.
- Coordinate solution design with product, application and project specialists to secure technical feasibility, competitiveness and delivery capability.
- Handle objections and competitive positioning with fact-based differentiation and reference cases.
- Own complex opportunities end to end, from prospecting and qualification through offer, negotiation and closure.
- Generate new pipeline continuously while advancing mature opportunities, keeping coverage sufficient to secure the committed order intake.
- Qualify opportunities against clear criteria – portfolio fit, budget, decision process, timing and competitive