Content Marketing Coordinator
hace 1 mes
What You’ll do?
Strong understanding of content marketing strategies and their application across different digital platforms. Proven experience in leading successful social media and communication campaigns. Capacity to manage and lead a team. Ability to create compelling and engaging content that drives audience interaction and brand loyalty. Exceptional copywriting skills with a keen eye for detail and tone consistency. Strong communication analytical skills to measure and optimize content performance. Strong understanding of social media trends and strategies and their application across different digital platforms. Demonstrated creativity and an out-of-the-box thinking approach in content ideation and execution. Ability to understand historical, current, and future trends in the digital content and social media space. Passion for social media and proficiency with major social media platforms and social media management tools Ability to work cross functionally with different teams Top-notch oral and verbal communication skills Excellent social listening skills Detail-oriented approach with ability to work under pressure to meet deadline Proficient understanding of social media platforms, especially TikTok and YouTube, and the ability to leverage them effectively for brand growth. Develop and implement communication strategy aligned with company goals. Responsible for key metrics of engagement and reach for all organic content initiatives. Ensure and maintain a consistent messaging across product, brand, social and organic initiatives. Lead the creation and publication of engaging organic content. Lead the financial education efforts. Manage and lead the social media team to ensure consistent quality, growth and positioning of key messages. Foster creative content initiatives that ensure growth and positioning of our brand with our target audience. Establish and develop an in-house team for video content creation. Oversee all copywriting and messaging, ensuring consistency and impact. Devise and execute engaging content strategies tailored for TikTok and YouTube. Review analytics and create reports on key metrics.
What You’ll Need
Bachelor's degree in Marketing, Communications, or a related field. Minimum of 5 years of experience in content marketing or a similar role. Proven track record of successful social media campaigns and team management. Strong attention to detail and organizational skills. Understanding and experience working with CRMs. Fluent in EnglishGrowth mindsetStrong portfolio demonstrating content creation and management skills. Track record of delivering projects and impact in a fast-paced environment. Excellent written and verbal communication skills in Spanish and English. Preferred Skills and Experience: Experience in the fintech industry or related fields. Demonstrated success in building a brand presence on social media channels. Familiarity with marketing analytics tools to track and optimize content performance. Previous experience in leading social media teams.-
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