Ecommerce Data Analyst and Business Intelligence
hace 1 mes
The Company: Birdman is the leading plant-based supplements and food company in Mexico. At Birdman, we are dedicated to offering plant-based products that are delicious, nutritious, and environmentally friendly. Our goal is to facilitate the transition to healthier and more sustainable eating habits, providing cruelty-free options that customers love. We are in the midst of exponential growth and expansion to 8+ countries. We are looking for the most talented and driven individuals to join our team to help us fulfill our mission and make a positive impact on people's lives and the planet. Come and build the next unicorn with us
The Role: As our Data Analyst for Ecommerce and Digital Marketing, you will be crucial in using data to redefine leadership in the health and wellness industry. This dynamic role merges deep analytical work with strategic business impact, focusing on creating and managing frameworks and automated systems that support our ecommerce and marketing strategies. You'll optimize operations and elevate our market presence, steering Birdman toward becoming a global leader in plant-based supplements. Embrace this opportunity to grow with us in a hypergrowth environment, facing exciting challenges and reaping significant rewards.
The ideal Candidate: Passionate about harnessing the power of data to drive positive change? Are you tech-savvy, ambitious, and possess a keen business acumen paired with strong numerical skills? Join us at Birdman for an incredible opportunity to empower healthier, sustainable choices through data-driven insights. The ideal candidate is proficient in analyzing large datasets and adept at utilizing cutting-edge tools for data storage, analysis, and automation. You should be excited about discovering and deploying innovative technologies that streamline operations and enhance data-driven strategies. Your ambition and ability to handle rigorous challenges will play a pivotal role in our fast-paced environment as you help shape the future of health and sustainability.
Key Responsibilities:
- Master of Metrics: Develop and manage advanced analytical tools and dashboards that provide real-time insights into our sales, profitability, inventory, customer behavior, and market trends.
- Automation Architect: Spearhead the optimization of thousands of keywords across hundreds of performance marketing campaigns through scalable rule-setting and automation strategies.
- Insight Investigator: Conduct deep-dive analyses to uncover hidden opportunities for growth and efficiency, influencing strategic decisions across the company.
- Strategy Sculptor: Enhance our strategic bidding strategies and keyword optimization for maximum ROI in digital marketing campaigns.
- Tech Trendsetter: Implement and manage cutting-edge tools and technologies for data storage and process automation, ensuring Birdman remains innovative in its approach.
- Collaboration Catalyst: Work closely with internal teams and external partners, fostering a culture of data-driven decision-making aligned with business objectives.
Requirements
Basic Qualifications:
- Academic Excellence: Bachelor’s degree in Data Science, Business Intelligence, Computer Science, or a related field from a top-tier university. Your educational journey showcases your ability to tackle complex problems.
- Tech-Savvy Analyst: Advanced proficiency in Excel and familiarity with Power BI, SQL and Python, with a strong eagerness to learn and master new technology tools that enhance data analysis and visualization.
- Data Management: Experience with data storage solutions, including databases and cloud services (e.g., AWS, Google Cloud, Azure, Big Cloud).
- Data-Driven Decision Maker: Demonstrated experience in using data to make decisions and drive business strategy. You are skilled in turning complex data sets into actionable insights.
- ️ Bilingual Communicator: Excellent written and verbal communication skills in both English and Spanish, capable of engaging effectively with a global team and diverse stakeholders.
- Resourceful & Entrepreneurial Spirit: You thrive in dynamic, fast-paced environments and are adept at using your initiative to solve problems and implement effective solutions.
Preferred Qualifications:
- Mission-Driven Enthusiast: A strong alignment with Birdman’s mission to promote a sustainable and healthier world. Your passion for environmental and health issues drives your professional and personal choices.
- Proven Data Proficiency: 2+ years of experience specifically in data analysis, business intelligence, or a related field, ideally within the ecommerce or digital marketing industry.
- Advanced Data Handler: Experience with data automation and advanced data analytics and visualizations tools beyond SQL and Excel, such as R, Tableau, etc. You’ve led projects that implemented these tools to streamline processes and enhance insights.
- Automation Expert: Hands-on experience in setting up and managing automation for data processes, including performance marketing optimization and keyword bidding strategies.
- Collaborative Project Leader: Demonstrated ability to lead projects and work collaboratively across teams to integrate data insights into broader business strategies.
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