Social Media Manager

hace 3 semanas


Mexico WeTrade Global A tiempo completo

In Trust We Succeed: Join us as an Social Media Manager WeTrade Global, established in 2015, is an award-winning broker dedicated to cultivating confidence and trust among traders worldwide by offering a diverse range of financial products. We are still expanding globally, committed to bringing innovative solutions and new opportunities to traders around the world. About the Role We're seeking a dynamic and creative Social Media Manager to lead our digital presence across multiple platforms and build strategic partnerships with trading industry influencers. This role combines hands-on content creation, community management, and high-level influencer relationship development to elevate our brand in the LATAM market. Key Responsibilities: Social Media Management (70%) Platform Management Develop and execute comprehensive social media strategies across Instagram, Facebook, TikTok, YouTube, X (Twitter), Discord, and Twitch Create, schedule, and publish engaging content tailored to each platform's unique audience and best practices Monitor, respond to, and engage with community members across all channels in a timely and authentic manner Analyze performance metrics and provide regular reports with actionable insights and recommendations Stay current with platform algorithm changes, emerging trends, and new features Content Creation Record and edit short-form videos and interviews during offline events, conferences, and meetups Capture behind-the-scenes content that humanizes the brand and showcases company culture Develop compelling copy in Spanish that resonates with our target audience Coordinate with design team for graphics, animations, and other visual assets Maintain a consistent brand voice and visual identity across all platforms Community Building Foster and grow engaged communities on Discord and Twitch Moderate discussions and ensure positive, inclusive community environments Identify and amplify user-generated content and success stories Plan and execute community engagement campaigns and initiatives Influencer Partnership Development (30%) Strategic Outreach Research and identify relevant trading industry influencers, content creators, and thought leaders in the LATAM market Develop and maintain a database of potential influencer partners with audience analysis and engagement metrics Proactively prospect and initiate contact with influencers aligned with brand values and target demographics Relationship Management Build and nurture long-term relationships with influencers and their management teams Negotiate partnership terms, deliverables, and compensation structures Coordinate collaboration campaigns from concept through execution Track and measure ROI of influencer partnerships Campaign Execution Brief influencers on brand guidelines, campaign objectives, and key messages Oversee content approval processes and ensure brand alignment Manage contracts, payments, and legal requirements for influencer collaborations Requirements: Experience: 3–5 years of proven experience managing social media for brands or agencies. Experience with trading, finance, or fintech brokers is highly desired. Language & Market: Mandatory bilingual fluency in English and Spanish (written and verbal), coupled with strong cultural awareness for the LATAM markets. Portfolio: Mandatory submission showcasing successful, results-driven social media campaigns. Work Style: Ability to thrive and work independently in a fast-paced, remote environment. Full-Spectrum Platform Expertise: Deep understanding of best practices across Instagram, Facebook, TikTok, YouTube, X, Discord, and Twitch. Community Management: Proven experience building, managing, and moderating communities (especially on Discord and/or Twitch ). Content Production: Demonstrated skills in video recording and basic editing (mobile/camera, using tools like CapCut/Premiere) and proficiency with basic graphic design ( Canva ). Analytics & Paid Media: Proficiency with social media management tools (Hootsuite/Buffer/ Sprout Social) and a strong understanding of analytics and paid social advertising (Google Analytics, native platform insights). Influencer Relations: Strong negotiation, relationship-building skills, and experience managing content creators/influencers (existing network a plus). Organization: Strong organizational and project management skills. Join our globally expanding company and grow with us as we continue to build a future of success, united by our core belief: In Trust We Succeed. WeTrade WeTradeHiring InTrustWeTrade InTrustWeSucceed WeTradeJobOpening SocialMediaManager



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