New Story | Integrated Marketing Manager

hace 2 semanas


distrito federal, México New Story A tiempo completo

ABOUT THE ROLE
At New Story, we pioneer solutions to end the global housing crisis by empowering families to become land and homeowners in thriving communities.

We're seeking a passionate, organized, and creative Marketing Manager to join our team in Mexico. This role offers a unique chance to make a significant impact on our mission while leveraging your extensive marketing experience in a purpose-driven environment.

WHAT YOU'LL DO

  • Strategic Campaign Development and Execution

    • Craft and implement comprehensive, integrated marketing campaigns that resonate with our diverse audiences, including families in our program, developers, and municipalities.

    • Localize campaigns to ensure cultural relevance and maximum impact in the Mexican market.

    • Manage the work of external vendors when necessary.

  • Multi-Channel Management

    • Oversee and optimize our digital presence across various platforms, including social media, website, email, and digital PR.

    • Curate engaging content that tells our story and showcases our impact, leveraging video to engage audiences.

    • Plan and execute impactful events that bring our mission to life.

    • Develop sales and partner tools that support a cohesive representation of our solutions.

  • Brand Guardianship

    • Ensure consistency in brand messaging, visual identity, and tone of voice across all touchpoints, working in collaboration with our brand lead in the U.S. and a designer in Mexico.

    • Collaborate with designers and writers to create compelling marketing materials that align with our brand guidelines.

  • Cross-Functional Collaboration

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