Value Proposition and Creative Strategy Specialist

hace 2 semanas


distrito federal, México Daimler Truck North America A tiempo completo

Daimler Truck AG group is the leader in the global automotive industry with more than 120 years of experience in 200 countries. Our people reflect the company values: Passion, Respect, Integrity and Discipline; we are looking for engaged individuals to join this diverse group, which manages ever-changing challenges.

Objetivo de la posición:

  • Alinear la propuesta de valor de la marca con las diferentes áreas internas integrando mensajes estratégicos y cuidando la imagen gráfica, con el objetivo de fortalecer el posicionamiento por medio de contenido innovador y de alto impacto.
  • Crear y/o fortalecer el vínculo con las diferentes áreas internas para contribuir activamente en el logro de los objetivos de la organización por medio de soporte gráfico y mensajes alineados a la propuesta de valor.
  • Supervisión a la agencia de publicidad asegurando el buen uso de nuestra marca y la alineación a los guidelines corporativos.

Requerimientos Indispensables (Los candidatos que no cumplan con estos requerimientos podrán ser descartados):

  • Adobe Creative suite
  • Redacción
  • Edición de video
  • Fotografía y video

Soft Skills:

  • Comunicación Efectiva
  • Manejo de Conflictos
  • Influencia y negociación
  • Pensamiento Estratégico
  • Gestión de Proyectos

Escolaridad: Comunicación, Diseño Gráfico, Publicidad, Mercadotecnia Digital o a fines.

Descripción de Actividades:

  • Alinear la propuesta de valor de la marca con las diferentes áreas internas integrando mensajes estratégicos con el objetivo de fortalecer el posicionamiento por medio de contenido innovador y de alto impacto.
  • Planear, conceptualizar, diseñar y desarrollar imagen gráfica en presentaciones, artes y videos para lograr el engagement de los diferentes arquetipos y contribuir al logro de los objetivos de la organización.
  • Conceptualización, creación y edición de testimoniales de clientes y de diferentes arquetipos, en alineación a la estrategia de posicionamiento de la marca.
  • Soportar la estrategia de la organización, desarrollando contenido gráfico de impacto y aportando ideas a diferentes proyectos especiales de las áreas internas.
  • Optimizar la estrategia de video, fotografía y levantamiento de contenidos, asegurando un posicionamiento de impacto, la versatilidad de los materiales, asegurando la gobernanza y salvaguardando el presupuesto de la organización.
  • Supervisión de artes y materiales de campaña, desarrollados por la agencia de publicidad, asegurando el buen uso de nuestra marca y la alineación a los guidelines corporativos.

Etapas del Proceso:

  • Publicación de la vacante: 12 de Noviembre
  • Entrevistas filtro: 27 de Noviembre
  • Entrevista final: 2 de Diciembre

Herramientas de Selección: Entrevista por Competencias, examen de Inglés.

Daimler Trucks AG is firmly committed to developing a work environment that supports empowerment and inclusion for our current and future employees. We recognize that our ability to adapt will enable us to compete for a broader range of talent. Additionally, our business and the people who work within it will be successful and profitable if we remain agile and flexible in our approach to work.

To continue to build a great place to work for all, we are committed to a culture that supports flexibility and encourages a positive working environment that achieves the needs of our business and employees.

Diversity allows us to employ people with different experiences, abilities and points of view, and that is what enhances our culture and brings us to the forefront among the top global companies.

At Daimler, we value the diversity between our employees. In order to enrich the culture, Daimler acknowledges the importance of including people with different points of view and lifestyles into our company. When we select our talent, we focus on abilities; we don’t discriminate based on ethnicity, nationality, gender, race, age, disability, social condition, health, religion, immigrant status, opinions, sexual orientation, gender identity or gender expression, marital status, university or appearance.

Exceed your expectations and get ready to be part of our team

#J-18808-Ljbffr

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