Social Media Manager

hace 3 semanas

Desde casa, México Mad Marketing Labs A tiempo completo

The Social Media Brand Manager is responsible for overseeing and managing social media accounts across multiple platforms (YouTube, LinkedIn, Instagram, Facebook, etc.). This role involves creating and maintaining a strategic content calendar, designing engaging visual and video content, and ensuring that all social media efforts align with the brand’s voice and objectives.**Key Responsibilities**:- Manage and grow social media presence on platforms such as YouTube, LinkedIn, Instagram, Facebook, and others.- Develop and maintain a content schedule, specifying what, when, and where to post.- Design and create compelling images, videos, and other multimedia content to drive engagement and brand awareness.- Collaborate with content creators, videographers, and graphic designers to produce high-quality visuals.- Analyze and report on the performance of social media content, making adjustments to strategies based on key metrics (engagement, reach, follower growth).- Stay updated on the latest trends and best practices in social media, leveraging them to optimize performance.- Respond to comments, messages, and user interactions across platforms to foster a positive community experience.- Coordinate social media campaigns to align with broader marketing efforts.- Monitor competitors’ social media activities and industry trends to stay ahead in the digital space.- Use tools such as Hootsuite, Buffer, or Sprout Social to schedule posts and ensure consistent presence across platforms.- Ensure all social media content is aligned with the brand’s voice, mission, and values.**Required Skills and Qualifications**:- Proven experience managing social media accounts, preferably across multiple platforms.- Strong content creation skills, with experience in graphic design and video editing.- Proficiency with design tools (e.g., Adobe Creative Suite, Canva) and video editing software (e.g., Adobe Premiere, Final Cut Pro).- Experience with social media scheduling tools and analytics platforms.- Excellent communication skills and attention to detail.- Strong understanding of social media trends, algorithms, and audience engagement tactics.- Ability to create visually appealing and brand-consistent content.- Strong time management skills, with the ability to handle multiple projects simultaneously.**Preferred Qualifications**:- Experience running paid social media advertising campaigns.- Knowledge of SEO and content marketing strategies.- Certification in digital marketing, social media management, or a related field.**Job Types**: Full-time, Part-timePay: $70.00 - $120.00 per hourApplication Question(s):- Please send your portfolio or past works to proceed to the interview process.Work Location: Remote

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