Marketing Manager Latam

hace 4 semanas

Ciudad de México theHRchapter A tiempo completo

**Our client, an international company in the financial services and trading space, is looking for a dynamic Marketing Manager to lead LATAM regional strategy from their Mexico City office.**This is an exciting opportunity to shape the local marketing presence of a global brand in one of its most strategic regions. If you have experience in **Fintech (FX, iGaming)** or a **marketing agency**, and a passion for building brand awareness and customer acquisition at scale—this role is for you.**About your functions and responsibilities**As **Marketing Manager (LATAM)**, you will develop and implement high-impact marketing strategies for the region, driving brand positioning and growth across channels. Your key responsibilities include:- Designing and executing **regional marketing campaigns** to increase brand visibility and client acquisition across LATAM- **Localizing and managing global campaigns** across digital, offline, and event channels- Creating and curating compelling **social media content and ads** in Spanish and/or Portuguese- Collaborating with **global and local sales teams** to align marketing strategies with business objectives- Building partnerships with **influencers, financial media outlets, and affiliate networks**:- Leading the company’s participation in **local expos, seminars, and roadshows**:- Tracking and analyzing **campaign performance, ROI, and customer insights** to optimize efforts- Ensuring all activities **comply with LATAM regulations** and brand standards**What do you need to be successful?** Bachelor’s degree in Marketing, Business, Communication, or related field- Minimum of 5 years of experience in regional marketing, preferably in financial services, fintech, FX trading, iGaming, or brokerage- Strong grasp of LATAM consumer behavior and media dynamics- ️ Fluent in Spanish, proficient in English; Portuguese is a plus- Data-driven mindset and ability to interpret campaign analytics- Self-starter with exceptional organization skills and the ability to lead in a fast-paced multicultural environment**What you can expect from us?**- **Competitive salary package**- ️ Office located in the heart of **Mexico City**- Opportunity to join a **fast-scaling international financial brand**- **Clear path for career growth** within regional and global teams- **Creative autonomy** to shape and localize the brand in a key marketAnd many more exciting benefits**Our Core values at TheHRchapter**️ Transparency: We believe in transparent and smooth recruitment processes. You will get feedback from us.️ Diversity and inclusion: There is no place for discrimination and intolerance. We care about diversity awareness and respect for any differences.

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