BE Manager
hace 2 semanas
We're a company of people who like to forge our own path. We invented the blue jean in 1873, and we reinvented khaki pants in 1986. We pioneered labor and environmental guidelines in manufacturing. And we work to build sustainability into everything we do. Our brands stand for freedom and self-expression around the world.
Where we lead, others follow. For more than 160 years, we've used the strength of our brands to lead with our values and make an outsized impact on the world. We employ more than 15,000 people globally to support our great brands: Levi's, Dockers, Denizen, Signature by Levi Strauss & Co. and Beyond Yoga.
About the Job- To drive BE plans aligned with BX leader for LS&Co. brand portfolio, linked to Merchandising, Brand Marketing, Consumer Marketing initiatives and achieve the best visual impact, to elevate brand presentation, consumer experience and business targets.
- Deliver on brand equity, traffic, sales, conversion, market share growth and new consumer acquisition in our Cluster retail stores and wholesale locations. Support growth plans in order to elevate visual merchandising impact, local creative services, deliver criteria and training tools for on-floor execution across all channels.
- Understand Wholesale channel as: Premium, Regular or Standard and Multibrand departmental stores; Retail channel as Mainline and Outlet stores under 3 business models: O&O, Commissionaire and Franchisees, within malls or standing alone stores.
- Understand LS&Co. brand portfolio aesthetics, local market and consumer insights to support business plans and build brand equity throughout the region.
- Support BE/BX leader to execute the best expression of our brand on floor. Seasonally build partnership and constant communication with Marketing and Commercial leaders: Sell in and Sell out to support business direction.
- Deliver visual direction to specific market needs and continually review, refine and upgrade all components, based on performance results and seasonal calendars, big ideas, special dates/events.
- Deliver brand consistency through visual presentation strategy across channels including window concepts, styling, visual merchandising segmentation, training, in-store creative tools from global direction (if exists, if not, develop locally).
- Create strong relationships and ways of working with Cross functional market partners: SP&C, Local Retail, Wholesale Sell in, Sell Out Operations, Merchandising, Brand Marketing, Consumer Marketing leads, key partners, clients and vendors.
- Monitor assigned A&P budget. Identify opportunities to improve/negotiate prices and elevate performance on floor following BX strategies.
- Build a high performing, self-motivated and highly creative team who delivers consistently and thrives on improving performance.
- Establish training sessions and materials, market visit criteria and track monthly sales to identify performance in execution as standards for all channels.
- Partner with SP&C for new store openings and remodels on VM components BOQs.
- Establish ways of working according to total footprint of the business, define formats: checklist, presentations and reports to be filled to have information control and share it with key partners. Provide Guidance and Supervision on weekly activities schedule of BE direct reports: Brand environment and BE Field supervisors.
- Follow up projects from start to end, providing feedback from Brand Environment point of view, evaluating the execution and evolution of their market.
- Supervise and support BE Pan Brand Field Supervisors team with operational excellence to make them visit more stores in less time, provide training and teach them how to connect with Sales Associates.
- Deliver with the team: monthly, bi-monthly VM guides for seasonal periods, promotional activations according to Consumer Marketing plans or collections by brand and channel: mainline, wholesale, outlet in order to drive execution on floor.
- Read and understand monthly sales reports by channel, by brand, in order to create strategies for the team to support or improve business, drive product rotation or consistency on floor regardless of the challenge.
- Maintain a strong alignment and interaction with Demand Planning team to guarantee that product assortment supporting Marketing and BE strategies will be delivered on time in stores: by channel, by brand, ensuring an integrated experience. If not, propose a Creative initiative that supports the business.
- Align with Merchandising Seasonal Calendars according to product assortment and channel scope. Develop Monthly Window cadence, in store product messages supporting Marketing Seasonal Calendar and Merchandising Product Focus.
- Manage special projects like Sales launch, Market Weeks, Press Days, Runways, Pop-Up Stores to assure the look & feel of both brands on ad hoc projects Seasonal and Monthly Brand Environment Training Sessions. Centralize Global information and tailor by brand and market.
- Align, Discuss and Share with Commercial Ops, Merchandising and Marketing product and brand strategies in order to create training programs for Wholesale Supervisors, account-specific, line specific and Retail District Managers to assure total understanding and criteria of POS execution. Flagship, Beacon, and Proof of Concept.
- Work cross-functionally to deliver best in class brand expression and experience.
- Focus team on innovative actions to support Sustainability in the LSA region.
- Develop one-off creative design solutions for site specific issues as projects require, using our pre-determined design aesthetic and cross collaboration with team members as your guide.
- Develop and manage BE teams across channels, coordinators and supervisors. Responsible for BE team reviews, schedules and HR needs.
Education: BS Design, Visual Communication, Marketing or Business Administration.
Experience: Minimum 5-7 years of work experience with global retail brands.
- Proven background in retail design/planning (apparel retail preferred).
- Must work well with a cross functional team and have familiarity with store design, marketing, operations, real estate, construction, procurement, and outside agencies and architecture firms as required. Highly organized, detail oriented, strong follow-up skills are required.
- Negotiation and managing up to internal and external partners a must.
- Must be a team player and collaborator. We are looking for someone who is energetic, takes initiative, has a point of view, and able to work in a fast-paced environment.
- Must be trained in oversight of Adobe Suite: In design, Photoshop, Illustrator, SketchUp or other design program users to communicate expectations and develop talent.
- Experience with various printed mediums, materials and large format printing.
- Ability to comprehend logical page structure, readability and visual hierarchy.
- Solid communication, organizational, and problem-solving skills.
The expected starting salary range for this role is $xx,xxx- $xx,xxx. We may ultimately pay more or less than the posted range based on the location of the role. The amount a particular employee will earn within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, experience, skills, performance and business needs.
Levi Strauss & Co. (LS&Co.) offers a total rewards package that includes competitive pay, incentive plans, and a wide array of benefits designed to help you and your family stay healthy, meet your financial goals, and balance the demands of your work and personal life. Available benefits vary depending upon the specifics of the role; details relating to a specific role will be made available upon request.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, benefits or other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
Levi Strauss & Co. is committed to equal employment opportunity, affirmative action, and recruiting and maintaining a workforce that welcomes and respects people from diverse backgrounds while enabling our employees to make an impact. We value the unique combination of talents, experiences, and perspectives of each employee, making our collective success possible.
We put a lot of thought into our programs to provide you with a benefits package that matters. Whether it is for medical care, taking time off, improving your health or planning for retirement, we've got you covered. Here's a small snapshot:
- 401K match: $1.25 for every $1.00 you contribute up to the first 6% of pay you save.
- Five hours of paid volunteer time per month with nonprofit organizations.
- Product discount of 60% off regular-price merchandise.
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