Programmatic Specialist

hace 1 semana


Ciudad de México Warner Bros. Discovery A tiempo completo

**_Welcome to Warner Bros. Discoverythe stuff dreams are made of._****Who We Are**When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s nextFrom brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.**Position Summary****Responsibilities**- Own the strategy and performance of programmatic activity with full operational responsibility- Lead Programmatic planning and media-buying across all territories, ensuring both functions are optimized to achieve high levels of growth with an ROI-focus- Keep abreast of market trends and developments- Work closely with the planning teams to recommend effective growth strategies and budget- Maintain and develop strong professional relationships internally (cross departments) and externally (media vendors).- Lead Programmatic innovation within the team and the effective use of relevant tools, identifying new BETAs and data sources to drive our Programmatic offering forward- Clearly communicate performance and uncover growth levers- Effectively document our strategies and approach to drive common understanding and efficiency**Qualifications**2+ years’ experience with a track record of delivering success in a similar roleDeep understanding of programmatic landscape, with experience planning and buying self-serve programmatic through at least one platformProven experience with Direct Response campaigns with experience with attribution, conversion tracking, and optimizing towards strict KPI goals.Highly numerate, logical thinker, comfortable using excel to both run campaign analysis and provide recommendations, with experience using analytics to drive decision-makingDemonstrable experience driving growth through testing and analyticsStrong appreciation of the marketing funnel, and the relationship with specific tactics with clear POVs on tracking, attribution, ad fraud, cookie windows, etc.Excited by working in a fast-paced environment with excellent troubleshooting and QA skills - strong attention to detail essentialProven project management, self-organization and prioritization skills - Ability to multi-task with effective resolution management in a fast-paced, growing environmentReasonable availability to respond to requests and attend the real-time needs of campaigns outside normal business hours.Clear communicator who can translate strategy into action. Additional languages are a plus.**How We Get Things Done****Championing Inclusion at WBD



  • Ciudad de México dentsu A tiempo completo

    En dentsu, estamos en búsqueda de un Programmatic Specialist que sea el responsable de planear, ejecutar, optimizar y analizar campañas programáticas en plataformas como DV360, The Trade Desk, Xandr u otras DSPs. Tendrá un rol clave en la estrategia de audiencias, compra de inventario, optimización basada en datos, manejo de presupuestos y aseguramiento...


  • Ciudad de México Warner Bros. Discovery A tiempo completo

    **_Welcome to Warner Bros. Discoverythe stuff dreams are made of._** **Who We Are** When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our...


  • Ciudad de México dentsu A tiempo completo

    En dentsu, estamos en búsqueda de un Programmatic Specialist que sea el responsable de planear, ejecutar, optimizar y analizar campañas programáticas en plataformas como DV360, The Trade Desk, Xandr u otras DSPs. Tendrá un rol clave en la estrategia de audiencias, compra de inventario, optimización basada en datos, manejo de presupuestos y aseguramiento...

  • Programmatic Strategist

    hace 4 semanas


    Ciudad de México Liquid Advertising A tiempo completo

    **First, a little about us**:- Born in 2000 as an ad agency for the video game community- Based in Los Angeles USA- Our clients are growing quickly — and so are we- This position will report remotely to our CDMX officeIf you’re a programmatic specialist and interested in video games, it’s time for you to level up with us! Our clients are long-standing,...


  • Ciudad de México Liquid Advertising A tiempo completo

    **First, a little about us**: - Born in 2000 as an ad agency for the video game community - Based in Los Angeles USA - Our clients are growing quickly — and so are we - This position will report remotely to our CDMX office If you’re a programmatic specialist and interested in video games, it’s time for you to level up with us! Our clients are...

  • E Commerce

    hace 3 semanas


    México Meliá Hotels & Resorts A tiempo completo

    En Meliá Hotels International estamos buscando tu talentoMisiónResponsable de la gestión de las campañas en el canal de Programmatic Adv. para los segmentos de B2C y B2B, asegurando el cumplimiento de los objetivos de la compañía en base al input de negocio transmitido por los equipos de Media Plan & E-commerceFunciones- Conocimiento y gestión...

  • Programmatic Specialist

    hace 3 semanas


    México Meliá Hotels & Resorts A tiempo completo

    MisiónResponsable de la gestión de las campañas en el canal de Programmatic Adv. para los segmentos de B2C y B2B, asegurando el cumplimiento de los objetivos de la compañía en base al input de negocio transmitido por los equipos de Media Plan & E-commerceFunciones- Conocimiento y gestión de las plataformas digitales propias del canal- Gestión...

  • Media Ad Tech Specialist

    hace 1 semana


    Ciudad de México Nomadic A tiempo completo

    ¿Disfrutas de realizar estrategias, analizar y optimizar campañas de programmatic monetization?Estamos buscando un Media Ad Tech Specialist para sumarse a nuestro equipo de consultoría en monetización de medios de comunicación.Trabajamos 100% remoto, porque creemos que el talento tiene que fluir libremente. ¡Podes postularte desde cualquier país del...

  • Online Specialist

    hace 7 días


    Ciudad de México dentsu A tiempo completo

    En dentsu, estamos en búsqueda de un Programmatic Specialist que sea el responsable de planear, ejecutar, optimizar y analizar campañas programáticas en plataformas como DV360, The Trade Desk, Xandr u otras DSPs. Tendrá un rol clave en la estrategia de audiencias, compra de inventario, optimización basada en datos, manejo de presupuestos y aseguramiento...


  • Ciudad de México Emerson A tiempo completo

    We are looking for an enthusiastic Programmatic Media Specialist to create and manage global digital advertising campaigns that connect with engineers, researchers and scientists. We are expanding our US -based team to include three team members in Mexico City to plan, execute and report on global paid media plans. You’ll play a key role in introducing...