Credit Card Acquisition Manager

Company Overview:DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.LI-HybridTeam Overview:Role Responsibilities:- Responsible for acquisition in alternative channels and owner of Member Get Member program.- Enhancing Product features and wow moments on acquisition.- Responsible of creating business strategy in new channels acquisition.- Building member get member value proposition and enhancing experience features on the business side.- The owner of demand generation process, planning and execution of it.- Designing, executing, and analyzing campaigns focused on new / alternative channels.- Researching and benchmarking acquisition strategies, specifically on member get member and other sources of acquisition.- Collaborating with CX/CRM teams to optimize customer experience.- Designing customer feedback programs based on industry trends.- Ensuring project goals align with both customer and Didicard team objectives.Role Qualifications:- Bachelor’s degree in finance, economics, engineering or related- Working experience 6+ years in Bank, fintech or financial services- Have experience working on member get member strategies- Desirable - Intermediate proficiency in SQL- Strong ability to face and adapt to challenges- Strong prioritization skills with the ability to be proactive- Collaboration & negotiation skills- Proficient written and verbal English communication- Desire to improve processes and work through ambiguityEEO Statement:- We create customer value - We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.- We are data-driven - We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.- We believe in Win-win Collaboration - Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.- We believe in integrity - Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.- We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.- We believe in Diversity and Inclusion - Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.**We are committed to building inclusive and diverse teams.**We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.**_