Sr. Martech Manager
hace 2 semanas
**Sr. Martech Manager - Mexico (Hybrid | Polanco)**Location: CDMX - Hybrid (3 days onsite / 2 remote)Contract: 90-Day Professional Services Contract (potential full-time hire)Professional English: MandatorySalary based on experience.**About the Role**We are seeking a Senior Martech Manager to lead the strategy, execution, and optimization of our entire marketing technology ecosystem. This role requires a technical, data-driven professional capable of partnering with Marketing, Product, Data, and Engineering to design scalable tracking systems, automate workflows, and strengthen measurement capabilities.**Key Responsibilities****Martech Implementation and Technical Alignment**- Translate lifecycle and marketing campaign requirements into precise technical specifications.- Work closely with Product, Engineering, and Data teams within an agile framework.- Develop and maintain technical documentation, integration briefs, and implementation plans.- Prioritize and coordinate Martech initiatives to support business goals.**Tracking, QA, and Attribution**- Lead tracking audits and QA across GA4, GTM, Meta Pixel, Meta CAPI, Firebase, AppsFlyer, and other attribution tools.- Oversee event mapping, SDK configurations, deep-link tracking, and funnel instrumentation.- Maintain event schemas, naming conventions, and measurement taxonomies.- Investigate and resolve tracking inconsistencies, missing events, and duplication across web and app.**Martech Stack Optimization and Automation**- Identify inefficiencies and gaps in the current data flow and measurement framework.- Recommend tooling upgrades, automation opportunities, and schema improvements.- Support server-side tracking, offline-to-online syncing, and data governance.- Ensure alignment between marketing events, product analytics, and data pipelines.**Marketing Data Strategy and Measurement Framework**- Build and maintain a unified measurement framework integrating product usage, campaign performance, and business metrics (LTV, ROAS, CAC, churn, funnel analytics).- Define KPIs, cohort models, attribution logic, and conversion rules.- Collaborate with Data and Finance teams to standardize dashboards and analytical models.- Lead the tracking and measurement strategy for lifecycle automation, CRM, paid media, and product interactions.**Future Team Leadership**This role will function as the technical lead of a future Marketing Data team, potentially including:- Marketing Data Analyst (dashboards, reporting, measurement)- Marketing Data Engineer (pipelines, architecture)**You will ensure clean data flows, strong governance, and full-funnel visibility.****Requirements**:- 3+ years of experience in related field- Proficiency in GA4, GTM, Firebase, AppsFlyer, Meta Pixel, or similar tools.- Strong analytical and technical communication skills.- Demonstrated experience building end-to-end tracking systems.**Work Modality**Hybrid: 3 days onsite, 2 remote, based in Polanco, CDMX.Tipo de puesto: Tiempo completo, Por periodo de pruebaDuración del contrato: 90 díasSueldo: $100,000.00 - $150,000.00 al mesLugar de trabajo: remoto híbrido en 11520, Granada, CDMX
-
Sr. Martech Manager
hace 2 semanas
Granada, México NeoPerformance A tiempo completo**Sr. Martech Manager - Mexico (Hybrid | Polanco)**Location: CDMX - Hybrid (3 days onsite / 2 remote)Contract: 90-Day Professional Services Contract (potential full-time hire)Professional English: MandatorySalary based on experience.**About the Role**We are seeking a Senior Martech Manager to lead the strategy, execution, and optimization of our entire...
-
Sr. Martech Manager – Mexico
hace 4 días
, Granada, CDMX, México NeoPerformance A tiempo completoSr. Martech Manager – Mexico (Hybrid | Polanco)Location: CDMX – Hybrid (3 days onsite / 2 remote)Contract: 90-Day Professional Services Contract (potential full-time hire)Professional English: MandatorySalary based on experience.About the RoleWe are seeking a Senior Martech Manager to lead the strategy, execution, and optimization of our entire marketing...
-
Sr Manager IT Product/platform
hace 6 días
Granada, México Nestle Operational Services Worldwide SA A tiempo completo**Position Snapshot** - Location: Mexico City - Type of Work: Hybrid - Work Language: Fluent Business English **The role**: As a Senior Manager for Products and Platforms on the Regional Marketing, Sales, and eCommerce (MSE) team you will be responsible for supporting our North American Operating Companies with their Marketing Technology solutions within...
-
Sr IT Project Manager
hace 3 semanas
Granada, México Nestle Operational Services Worldwide SA A tiempo completo**About IT in Nestlé**We are a team of IT professionals from many countries and diverse backgrounds, each with unique missions and challenges in the biggest health, nutrition and wellness company of the world. We innovate every day through forward-looking technologies to create opportunities for Nestlé’s digital challenges with our consumers, customers...
-
Sr Manager IT Program Management
hace 6 días
Granada, México Nestlé IT A tiempo completo**Sr Manager IT Program Management** **We are looking for a Sr Manager IT Program Management to be part of our HUB IT North America Team** **Position Snapshot** - Location: Mexico City - Type of work: Hybrid - Work Language: Advanced Business English (must have) **The role** The Sr. Manager, IT Program Management, is both a senior leader and an...
-
Sr Specialist IT Compliance
hace 1 semana
Granada, México Nestle Operational Services Worldwide SA A tiempo completo**SR SPECIALIST IT COMPLIANCE** Position Brief: Always evolving, fast paced, never boring, provides the ability to interact with the business, constant change and ability to learn about cyber, risk, security, compliance and strengthen your “career toolkit.” The most important job responsibilities: - Liaison with the business, be a strong partner to...
-
Sr Specialist IT Compliance
hace 3 semanas
Granada, México Nestle Operational Services Worldwide SA A tiempo completo**SR SPECIALIST IT COMPLIANCE**Position Brief: Always evolving, fast paced, never boring, provides the ability to interact with the business, constant change and ability to learn about cyber, risk, security, compliance and strengthen your “career toolkit.”The most important job responsibilities:- Liaison with the business, be a strong partner to the...
-
Digital Planner Sr
hace 3 días
Granada, México Wavemaker A tiempo completoTe invitamos a unirte como: Digital Planner Sr. ¿Cuáles son tus responsabilidades en este rol? Desarrollo de planeación, implementación y seguimiento de campañas digitales, informes de campaña, fronting con cliente, confirmación de planes e inversiones en sistema. ¿Qué necesitas para tener éxito? - Licenciatura en Mercadotecnia, Publicidad,...
-
Digital Planner Sr
hace 4 semanas
Granada, México GroupM A tiempo completoTe invitamos a unirte como:Digital Planner Sr.¿Cuáles son tus responsabilidades en este rol?- Envío de Media Plan para correcta carga de compra en sistema- Envío de órdenes y Flow a medios- Monitoreo y seguimiento diario de campañas- Comunicación diaria con los medios para optimización de campañas- Envío de materiales a los medios (confirmación de...
-
Digital Planner Sr
hace 5 días
Granada, México GroupM A tiempo completoTe invitamos a unirte como: Digital Planner Sr. ¿Cuáles son tus responsabilidades en este rol? - Envío de Media Plan para correcta carga de compra en sistema - Envío de órdenes y Flow a medios - Monitoreo y seguimiento diario de campañas - Comunicación diaria con los medios para optimización de campañas - Envío de materiales a los medios...
