Performance Marketing Manager

hace 2 semanas


Ciudad de México, Ciudad de México Brains On Demand A tiempo completo

We're looking for an experienced Performance Marketing Manager to help us generate sign-ups for our B2B service targeting notaries and other professionals. This role involves creating, managing, and optimizing paid advertising campaigns to drive high-quality leads and customer conversions.

If you have a strong background in Google Ads, Facebook Ads, LinkedIn Ads, and other PPC platforms, and you know how to fine-tune targeting to attract professionals, we'd love to work with you

Responsibilities


• Develop and execute high-converting paid ad campaigns to drive sign-ups for our platform.


• Manage Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other relevant PPC channels.


• Optimize campaign performance through A/B testing, audience segmentation, and ad creatives.


• Conduct keyword research and competitor analysis to refine targeting strategies.


• Track, analyze, and report on key performance metrics (CPC, CPA, ROAS, CTR, etc.).


• Suggest landing page optimizations to improve ad performance and user experience.


• Manage budgets effectively to maximize ROI on ad spend.


• Work with our team to align marketing efforts with broader business goals.

Requirements


• Proven experience in performance marketing, paid media, or user acquisition.


• Strong expertise in Google Ads, Meta (Facebook/Instagram) Ads, and LinkedIn Ads.


• Experience targeting B2B professionals (notaries, attorneys, service providers, etc.) is a plus.


• Deep understanding of conversion tracking, retargeting, and audience segmentation.


• Ability to write compelling ad copy and suggest creative strategies.


• Experience with landing page optimization and conversion rate optimization (CRO) is a


• Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.


• Ability to manage budgets efficiently and hit cost-per-acquisition (CPA) targets.

  • Nivel de antigüedad Intermedio
Paid Media Manager | Remote + Flex Hours #J-18808-Ljbffr

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