Marketing Manager Pluvicto

hace 4 semanas


Insurgentes, México Novartis A tiempo completo

**Summary**:- Gerentes de marcas locales O especialistas globales / regionales / locales en sub-función dentro de una sub-función de marketing específica.- Definir la estrategia de productos de acuerdo con la gestión local y el departamento de marketing global, e implementar planes/proyectos tácticos de apoyo.**About the Role**:**Location**: Ciudad de MéxicoLocal Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function.Define product strategy in agreement with local management and global marketing department, and implement supporting tactical plans/projects.**Responsibilities**:- Prepare content for integrated brand teams and launch teams.- Responsible for the execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)- Lead the development of promotional activities in accordance with the internal guidelines of the SOP and the Code of Conduct.- Monitor and control brand budgets, forecasts and expenses and evaluate the product marketing mix to evaluate profitability and results.- Identifies area market information and opportunity through customer interactions- Executes central marketing activities as well as initiated regional marketing activities- Monitors product performance and external environment using appropriate tools and taking corrective action if necessary to meet business objectives- Collaborate with Marketing and Medicine teams to maximize activities: - Scout Centers, KOLs and OLs by disease within the assigned territory - Identify specific needs for each patient segment and the implications of the disease for each of them within the assigned territory**Key Performance Indicators**Local brand managers OR global/regional/local specialists in sub-function within a specific marketing sub-function.Define product strategy in accordance with local management and global marketing department, and implement supporting tactical plans/projects.**Work Experience**- Experience in the Prostate market in Mexico- Multicultural experience- Launch management and execution- Project implementation**Skills**Digital MarketingMarketing strategyProduct strategyAsset ManagementProduct marketingProduct lifecycle management (Plm)Understanding the healthcare sectorExperience in Priority Disease AreasCommercial ExcellenceOperational excellenceCustomer orientationAgilityInfluence skillsNegotiation skillsStakeholder participationStakeholder ManagementStrategic alliancesMultifunctional collaboration**Language**English Proficiency**Benefits and rewards****Commitment to Diversity and Inclusion**Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.DivisionInternationalBusiness UnitInnovative MedicinesLocationMexicoSiteINSURGENTESCompany / Legal EntityMX06 (FCRS = MX006) Novartis Farmacéutica S.A. de C.V.Functional AreaMarketingJob TypeFull timeEmployment TypeRegularShift WorkNo**Ajustes de accesibilidad**:


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