Senior Marketing Analyst
hace 4 semanas
**Descripción de la empresa**Informa Markets Division is the world’s #2 exhibitions organizer focused on transaction-oriented exhibitions and trade shows, which connects buyers and sellers and supports the flow of business and trade in over a dozen specialist markets to help businesses meet, discover products, trade, and grow through major exhibitions, virtual events, digital marketplaces and specialist content and data services. Informa has a portfolio of over 450 international B2B exhibitions, serving several core verticals, including Pharma, Finance, Health & Nutrition, Environmental Science, Artificial Intelligence and many more**Descripción del empleo**We are looking for a Senior Marketing Analyst in charge of marketing vision for our event brands in Mexico with international partners. Through data-driven planning, accountability of the projects, effective communication, and market-leading, multi-channel campaign tactics. The Senior Marketing Analyst will rally all internal and external resources to achieve audience targets.- Responsible for executing marketing plans and actions for our visitors, exhibitors and digital communities- Audience development: ensure clear value statements and customer personas are established and manifest in our customers’ digital journeys and campaign touch points- Branding: own event look, feel, voice; develop and distribute brand standards, oversee for consistency across all channels- Data & Analytics: oversight of all data capture and management-related activities and technologies for the brand including registration, data enrichment, post-event, and in-cycle standard and ad hoc analytics- Partner Marketing: partner with Show Managers to optimize association and media relationships for audience acquisition and engagement opportunities.**Requisitos**Bachelor’s degree (or equivalent) in marketing, communication, or related field.2+ years of marketing experience.Self-motivated with strong interpersonal skills. Ability to work with multiple teams and take direction from multiple individuals and outside partners.Experience managing the following channels:Digital: web sites, mobile apps, SEM/SEO, IP targeting, etc.Social media: paid and organic content, editorial calendar management.Marketing automation campaign planning and delivery, including software such as Eloqua, Marketo or ExactTarget/Salesforce Marketing Cloud.Strong verbal and written communication skills in both English and SpanishWorking with PowerPoint, Word, Excel, Outlook.Desired experience in B2B events industries.**Información adicional
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Senior Marketing Analyst
hace 1 día
Ciudad de México Informa Markets A tiempo completo**Descripción de la empresa** Informa Markets Division is the world’s #2 exhibitions organizer focused on transaction-oriented exhibitions and trade shows, which connects buyers and sellers and supports the flow of business and trade in over a dozen specialist markets to help businesses meet, discover products, trade, and grow through major exhibitions,...
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Senior Finance Analyst, Mx Marketing and Prime Finance
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Marketing Analytics Senior Analyst
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Marketing Analytics Senior Analyst
hace 6 días
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Hybrid-Ready Digital Marketing Martech Senior Analyst
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Senior Product/Marketing Analyst
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Senior Marketing Analyst
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Ciudad de México Qualcomm A tiempo completoCompany: Qualcomm Intl Inc., Mexico Branch OfficeJob Area: Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing AnalysisGeneral Summary: The Senior Marketing Analyst will play a crucial role in empowering data-driven decision-making across our marketing organization. Reporting to the Sr. Manager of...
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Senior Product
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Digital Data Analyst Senior
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Senior Analyst, Digital Marketing Martech
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Ciudad Apodaca, México Whirlpool, Inc. A tiempo completo## Senior Analyst, Digital Marketing MartechApodaca,Nuevo León,MEX## **This role in summary**Mexico city**Whirlpool Corp is searching for a passionate Digital Marketing Senior Analyst as part of our Regional team.****Professional with experience in Martech, SEO, CRM, Analytics, Customer Journeys.****Works with different Business Units implementing new...
