Chief Operating Officer

GOSECO International Executive Search has been exclusively retained to conduct a confidential search for a Chief Operations Officer role on behalf of a privately held software provider operating throughout Latin America. This represents a unique opportunity for a high-caliber executive to lead a mission-driven business positioned for long-term impact and growth. I. COMPANY OVERVIEW Our client is the leading after-sales software provider for automotive dealerships and repair centers across Latin America, with clients in 25 countries and endorsements from brands such as General Motors, BMW, Jaguar Land Rover, Stellantis, Hyundai, and others. Its first product digitalizes the entire workshop operation — from appointment scheduling, inspection, and estimate generation to job assignment, repair execution, and final vehicle delivery. The platform provides a mobile and web app for service advisors and technicians, eliminating paperwork and offering greater control and visibility over operations. Building on this success, the company launched its second product in 2025 in collaboration with General Motors. This product helps after-sales business units manage outbound calls and WhatsApp communication to increase service appointments and improve customer retention. The company has received two rounds of venture capital funding from U.S. investors and currently employs over 55 professionals. The company is seeking exceptional talent to continue transforming the automotive after-sales industry across Latin America, now seeking their next COO to lead it through its next chapter of growth, innovation, and professionalization. II. POSITION SUMMARY The COO will be responsible for setting strategic direction, fostering a high-performance culture, and driving execution across core functional areas, including Finance & Administration, Product Development, Sales & Marketing, and Customer Success. The role offers a clear path to broader executive responsibilities. The COO will be working closely with the CEO, Board of Directors and key stakeholders. III. ESSENTIAL DUTIES AND RESPONSABILITIES 1. Operational Leadership Oversee all day-to-day operations, ensuring efficiency, scalability, and alignment with company goals. Design and implement operational systems and KPIs to support growth and investor expectations. Lead process optimization and cross-functional collaboration between product, sales, and customer success teams. Ensure the company's operations run effectively across multiple countries and teams. 2. Strategy and Business Execution Translate company strategy into clear, actionable operational plans. Partner with the CEO and Board to refine and execute short- and long-term business goals. Identify risks, anticipate challenges, and implement practical solutions to sustain rapid growth. Lead performance reviews and ensure measurable accountability across business units. 3. Product and Customer Operations Work closely with the Product and Engineering teams to ensure operational readiness for product launches and enhancements. Partner with Customer Success to maintain world-class service levels and maximize customer satisfaction. Drive adoption and consistency of the company's software across dealer networks and regional markets. 4. Financial and Administrative Management Collaborate with the CEO and finance team on budgeting, forecasting, and cost control. Support financial discipline and transparency in all operational activities. Oversee compliance, HR, and organizational structure to ensure long-term scalability. 5. Regional Leadership Build strong relationships with clients, investors, and partners throughout Latin America. Operate effectively across diverse markets, with a particular focus on Mexico and Brazil. Promote a culture of performance, collaboration, and accountability across all teams. IV. IDEAL CANDIDATE PROFILE Proven track record in operations or general management roles within SaaS, technology, or automotive-related industries. Strong business acumen and ability to scale operations across multiple countries. Fluent in both Spanish and Portuguese (required); English proficiency is a plus. Strong data-driven decision-making skills and ability to execute with precision. Excellent communication, leadership, and negotiation skills. Demonstrated success managing distributed teams across Latin America. Hands-on leader with the ability to balance execution and strategy. Willingness to be based in Mexico City and travel approximately 30% of the time across the region. Preferred Qualifications: Prior experience in an operational leadership role within a software company, ideally during a phase of growth, organizational transformation, or institutionalization. Proven ability to work with software solutions designed for mid-sized businesses, where commercial agreements are made at the enterprise level with successful adoption and implementation across multiple distributed sites, such as dealerships, hospitals, clinics, restaurant chains, franchise networks, or regional service centers. A strong interest or working knowledge of artificial intelligence (AI) is a plus. The ideal candidate brings curiosity about how AI can be leveraged to enhance product capabilities, improve customer experience, and support scalable growth within a software-driven business.