Innovation Lead
hace 3 semanas
La Dirección General de Desarrollo de Negocios es una pieza clave dentro de la organización del Grupo BBVA México, en donde participamos como un solo equipo, junto con las demás Direcciones Generales, aportando valor en cuanto a la transformación digital de la banca, ser los pioneros en el ecosistema Fintech y punta de lanza con productos y servicios de clase mundial, nuestra principal responsabilidad reside en poner al alcance las oportunidades de esta nueva era, lo que nos permite construir el futuro de la experiencia del cliente.
Perfil:
- Análisis de nuevos placements para campañas digitales como: CTV, VR y OOH Dinámico.
- Análisis de nuevas herramientas para las capacidades de Marketing Digital.
- Análisis de cómo las IA y el ML pueden impulsar las capacidades digitales del banco como: Adobe Express, Chat GPT, Board, AWS Machine Learning, Keras, Copilot, Bard, etc.
- Buscar nuevas metodologías y betas en las cuales BBVA pueda participar en colaboración con los principales partners digitales que tenemos.
Requisitos de la vacante:
Licenciaturas en: Ingeniería en Innovación, Innovación de Negocios y Mercadotecnia, Tecnologías de la Información, Inteligencia Artificial y afines.
Deseable contar con alguna certificación en meta, google analytics, sales force.
Ingles Intermedio - Avanzado (Indispensable)
Conocimiento en Marketing Digital
Conocimiento de inteligencias artificiales. Innovaciones de mercado y herramientas digitales. Conocimiento de Machine Learning y algoritmos de predicción.
Conocimientos generales de Marketing y BI
Nuestro equipo es el motor de BBVA, nos tomamos muy en serio su bienestar y buscamos otorgarles
prestaciones que mejoren no solo su vida, si no también la de sus familias, al integrarte a nuestro
equipo podrías acceder a los siguientes beneficios:
*Prestaciones bancarias superiores a las de la ley
*Seguro de vida.
*Vacaciones superiores.
*Plan de jubilación.
*Oportunidad de crecimiento.
*Promociones exclusivas para empleados.
*Préstamos exclusivos para empleados.
* Membresía a deportivos.
*Participación en los juegos bancarios.
Y muchos más beneficios que harán tu experiencia con nosotros la mejor
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