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Paid Media Specialist

hace 3 meses

Monterrey, Nuevo León, México IT HUNTING SOLUTIONS A tiempo completo

Vacante para la empresa IT HUNTING SOLUTIONS en Monterrey, Nuevo León:
Buscamos un profesional apasionado por el marketing digital

Responsabilidades clave:

  • Desarrollar y ejecutar campañas estratégicas de medios pagos para generar clientes potenciales y tráfico para el comercio electrónico, alineándose con los objetivos comerciales y las metas del cliente.
  • Colaborar con equipos internos para garantizar que las estrategias de publicidad paga complementen iniciativas de marketing más amplias.
  • Investigar, medir y evaluar el rendimiento de la campaña, proporcionando información procesable y recomendaciones basadas en datos.
  • Definir y comunicar métricas críticas para el éxito de la campaña, las tasas de conversión, leads, el rendimiento de los costos, las impresiones y el tráfico del sitio web.
  • Reunirse con clientes para presentar hallazgos de auditoría, discutir resultados y brindar recomendaciones estratégicas.
  • Utilizar Meta Ads, Google Ads, y otros medios, Analytics y otras herramientas relevantes de optimización y gestión de campañas.

Acerca de ti
Más de 2 años de experiência en SEM y ejecución de medios pagos.

IMPORTANTE experiência en implementación de campañas

Competencia en multicanal, como Google Tag Manager, búsqueda, meta anuncios, anuncios de Linkedin, Twitter y TikTok (la certificación es un plus)

Licenciatura en marketing, publicidad o un campo relacionado/experiência equivalente.


Capacidad para traducir los detalles técnicos y el éxito de la implementación en historias atractivas que puedan ser consumidas por audiencias diversas.

Fuertes habilidades analíticas y la capacidad de traducir datos en conocimientos prácticos y habilidades de resolución de problemas.

Home office 100%

Nível de educación deseada:

Superior - titulado

Nível de experiência deseada:

Nível Medio

Función departamental:

Marketing / RRPP / Comunicación

Industria:

Marketing

Habilidades:

- paid media

  • Google Ads
  • Paid Social
  • Google Analytics 4