Senior Manager, Brand Planning

hace 1 semana

Ciudad de México, Ciudad de México Nike Deutschland GmbH A tiempo completo

Forma parte del equipo de NIKE, Inc.

NIKE, Inc. hace más que equipar a los mejores atletas del mundo. Es un lugar para explorar el potencial, borrar las fronteras y ampliar los límites de lo que se puede ser. La empresa busca personas que puedan crecer, pensar, soñar y crear. Su cultura aumenta al adoptar la diversidad y recompensar la imaginación. La marca busca a los triunfadores, los líderes y los visionarios. En NIKE, Inc. se trata de que cada persona aporte sus habilidades y pasión a un juego desafiante y en constante evolución.

Los narradores de historias, Marketing y Comunicación de NIKE, Inc. establecen el tono de la marca. Una fuerza creativa de especialistas cuenta el legado histórico de innovación y deporte de Nike por medio de la publicidad, la estrategia de marca, el compromiso digital y la presentación del producto. Por medio de canales que van desde las tiendas minoristas hasta los medios sociales, los equipos de marketing y comunicaciones conectan la ciencia y el arte de las innovaciones de Nike con el corazón y la mente de los atletas de todo el mundo.

WHO ARE WE LOOKING FOR?

As the Brand Planning & Operations Lead within the LATAM Marketing Team you will be responsible for setting and aligning our priorities across the brand in partnership with the Nike LATAM Marketing Leadership Team. You will have the ability and initiative to work with non-routine information and develop recommendations for ideas or services. You will have skills to develop and manage strategic and operational initiatives to deliver results. Problem Solving and Critical Thinking skills are essential to implement solutions with the ability to foresee most future implications, as is having the required skills to understand complex work, such as in-depth knowledge or conceptual thinking.

WHAT WILL YOU WORK ON?

You will work and align on long-term and seasonal strategies and ongoing operations to allow the Marketing team to execute with excellence. Stewarding the effective and efficient management of Nike brand priorities and budget. Responsible for creating systems, processes and tools that positively impact productivity, profitability, accountability, and service of the greater marketing organization.

The role takes the lead for marketing in critical enterprise process (CODE) and marketing functional moments & milestones, ensuring clarity in our marketing direction, clear decisions that enable our priorities to be structured & implemented, and measurement of our brand performance that fuels continuous learning and improvement.

WHO WILL YOU WORK WITH?

This role works directly with the Nike LATAM Senior Marketing Director and a variety of cross functional partners within Marketing, Marketplace, and Merchandise team. You will serve as key partner across the Marketing Leadership team, organizing the operations of our brand initiatives.

This role serves as a key point of contact and liaison for the APLA Brand Planning & Operations Team.

WHAT YOU BRING TO NIKE

  • Bachelor Degree with 5+ years' experience in a creative, fast-paced & complex marketing environment
  • Proven ability to shape consumer insights and industry trends into actionable strategies
  • Strategic and Analytical approach: Innovative problem-solving ability, using multiple sources of input.
  • Process rigor: Developed skills in Brand Management & Marketing strategy, plus general skills across Finance, Data/Analytics and ability to drive work to with end-to-end impact
  • Proven ability to drive collaboration and integration with cross-functional teams, providing strong project management leadership
  • Excellent written and verbal communication/presentations skills; ability to inspire and influence both internal and external partners, including senior leadership

NIKE, Inc. es una empresa en crecimiento que busca miembros para su equipo que crezcan con ella. Nike ofrece un paquete de generosas retribuciones, un entorno de trabajo informal, una cultura diversa e inclusiva y un ambiente energizante para el desarrollo profesional. Sin importar la ubicación o el puesto, cada empleado de Nike tiene una sola misión: brindar inspiración e innovación a cada atleta* en el mundo.

NIKE, Inc. se compromete a emplear personal diverso. Los solicitantes calificados recibirán la debida consideración independientemente de su raza, color, religión, sexo, nacionalidad, edad, orientación sexual, identidad de género, expresión de género, condición de veterano de guerra o discapacidad.


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