Senior Solutions Marketing Manager

hace 2 meses

Ciudad de México CDMX Samsara A tiempo completo

**Who we are**

Samsara (NYSE: IOT) is the pioneer of the Connected Operations Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you'll help define the future of physical operations and be on a team that's shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you'll have the autonomy and support to make an impact as we build for the long term.

**About the role**:

- **You want to impact the industries that run our world**: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
- **You are the architect of your own career**: If you put in the work, this role won't be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
- **You're energized by our opportunity**: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
- **You want to be with the best**: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-caliber team that will encourage you to do your best.

**In this role, you will**:

- Be the primary customer and field facing role within the marketing team which includes speaking at events (physical & digital) and supporting event programmes with content.
- A promoted voice of samsara through comms and social on sharing your views on the industry and current / trending topics.
- Develop and deliver webinars featuring how Samsara solutions solve our customers' problems.
- Develop and maintain content for solutions and pages on the regional website and webstore.
- Develop collateral, including but not limited to one-pagers, reports, guides, videos and ebooks that showcase our solutions.
- Create presentations that show Samsara's value proposition and innovative solutions.
- Research and test new types of demand-generation content to drive demand.
- Define and track key metrics for demand-generation content success; regularly evaluate performance and follow up process.
- Partner with the events team to identify public speaking opportunities and build a holistic program that maximizes the impact of the presentations in the market.
- Partner with the campaigns team to align demand-generation content with the overarching campaign priorities.
- Collaborate with the product and product marketing teams to transform core product content / messaging and positioning elements from current and new offerings into actionable demand-generation content.
- Partner with central and regional marketing functions and cross-functional teams to deliver on marketing pipeline goals.
- Champion, role model, and embed Samsara's cultural values (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, and Win as a Team) as we scale globally and across new offices.

**Minimum requirements for the role**:

- 5+ years of experience in content, product, and/or demand generation marketing.
- Fluent in English with a Bachelor's degree or equivalent work experience required.
- Experience using analytics to identify the impact and effectiveness of demand-generation marketing programs and solutions-based content opportunities based on business data.
- Proven record of writing high-quality content for demand-generation.
- Strong public speaking skills.
- Ability to travel domestically and attend trade shows and other field events.
- Ability to prioritize amidst many moving pieces and complete high-quality and on-deadline tasks.
- Experience using analytics to identify the impact and effectiveness of content programs.
- Self-starter: A highly motivated professional who requires mínimal supervision and shows initiative with ideas that support marketing strategy and goals.
- Passion for experimentation, measurement, and optimization to drive ROI continuously.
- Comfortable in a fast-paced environment with the ability to assess, prioritize, pivot, and problem-solve across multiple projects.
- A good understanding of B2B sales processes and customer journeys.
- Expe

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