Consumer Insights
hace 3 semanas
Who We Are:
Kontoor Brands, Inc. (KTB) is the parent company of Wrangler®, Lee® and Rock & Republic®, with owned manufacturing facilities in Mexico and Nicaragua. Kontoor also owns and operates over 140 retail stores across the globe. Our global company employs more than 15,000 people in 65 countries, with world headquarters in Greensboro, North Carolina, and regional headquarters in Geneva and Hong Kong.
Job Posting:
This position is responsible for the planning and execution of market research projects to detect Mexican consumers’ needs and brand perception, as well as product trends in order to provide accurate information regarding competitive brands and overall market.
While considering the global strategy, develop digital and traditional marketing strategies, campaigns and sponsorship strategies, to increase brand awareness and brand heat (Lee and Wrangler).
Why Kontoor Brands?
At Kontoor, we offer a comprehensive benefit package to fit your lifestyle and our benefits are crafted with the same care as our products.
When our employees are healthy, secure and well, they bring their best selves to work. Kontoor Brands supports you with a competitive benefits program that provides choice and flexibility to meet your and your family’s needs - now and in the future. We offer resources to support your physical, emotional, social and financial wellbeing, plus benefits like discounts on our apparel. Kontoor Brands also provides four weeks of Paid Parental Leave to eligible employees who are new parents, Flexible Fridays and tuition reimbursement.
Our Kontoor D&I Mission
At Kontoor, we believe that D&I is a key enabler to a culture that empowers us to work with passion and confidence, shaping our brand and future.
Our Kontoor D&I Commitment
- Create a global workforce of high-performing teams that both unlocks our individual uniqueness and harnesses our collaborative talents
- Ensure an equitable environment that attracts & promotes diverse workforce
- Foster inclusivity, ensuring employees feel they can bring their whole selves to work
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