Digital Marketing and CRM Sr. Analyst

hace 5 meses

Monterrey, México GM Financial A tiempo completo

Why GMF?:
GM Financial International Operations conducts business in Latin America and China. International Operations offers a wide range of wholesale and retail automotive financing products to dealers and their customers. The strength of the international business lies in its ability to tailor its products to meet unique dealer needs, consumer preferences and national requirements in local markets. Latin American country operations include Brazil, Chile, Colombia, Mexico, and Peru.

About the role:
The **Digital Marketing and CRM Sr Analyst** is responsible to coordinate and develop campaigns, initiatives and/or tools for quality Lead generation and convertion. This role is responsible ofdefining the strategy and audience profiling to obtain quality leads.

What you need:

- Completed Bachelor’s Degree
- +2 Years of experience in administrative, marketing and/or commercial roles.
- Database management: proficient skills in tools such as Excel, Power BI, Tableau, Python, Adobe CRM Management, Sales Force and/or others.
- Strategic, analytical, creative thinking, meticulous, observant and detail-oriented.
- Proficient oral and written communication skills in Spanish and English.
- Teamwork and collaborative attitude.
- Highly responsible and proactive attitude.
- Customer focused.
- Microsoft Office Skills.

What you will be doing:

- Develop the joint strategy with GMM to capture leads in digital campaigns and impulse the user’s traffic to Web sites and the Web Calculator: social media and Google Ads.
- Develop and execute CRM Conversion Leads programs: Loyalty program to generate customers for life; and Dealer consulting to monitor, support and generate personalized commitments from Dealers about lead conversion.
- Generation of different databases for campaigns.
- Generation and analysis of results for continuous improvement of campaigns: % Open, % Click to rate, Impressions, % Conversion Rate, Sales volume etc.
- Manage and improve the Dealers digital portal including the Quotation System for the sales force.
- Support the Customer Service team to improve data quality of our customers

What we offer:
At GM Financial we want you to be the most authentic version of yourself. We take care of your work-life balance by programming wellness and integration activities, where you will strengthen your relationships with peers and contribute towards the development and wellbeing of your community, while providing you with a competitive salary and benefits. Some of our global benefits include Extended Maternity & Paternity Leaves, Personal Days & Community Investment hours.

Mexico: Additional benefits include Medical Plans, Profit Sharing, Life Insurance, Savings Fund & Pension Plan and others.

LI-MON

Disclaimer: Mexico - GM Financial is an Equal Opportunity Employer and is committed to diversity and inclusion at every level of our organization. We do not discriminate against any applicant or employee based on race, color, age, gender, marital status, national origin, religion, sexual orientation, gender identity, veteran status, disability, or any other that undermines human dignity and aims to nullify or impair people´s rights and freedoms.

  • Digital Marketing and CRM Senior Analyst

    hace 4 semanas

    Monterrey, Nuevo León, México Gm Financial A tiempo completo

    {"title": "Digital Marketing and CRM Senior Analyst", "description": "About the RoleThe Digital Marketing and CRM Senior Analyst is responsible for coordinating and developing campaigns, initiatives, and tools for quality lead generation and conversion. This role defines the strategy and audience profiling to obtain quality leads.Key ResponsibilitiesDevelop...

  • Senior Digital Marketing and CRM Analyst

    hace 22 horas

    Monterrey, Nuevo León, México Gm Financial A tiempo completo

    Gm Financial International Operations conducts business in Latin America and the Asia-Pacific region.Our strength lies in tailoring products to meet unique dealer needs, consumer preferences, and national requirements in local markets. We operate in Brazil, Chile, Colombia, Mexico, Peru, and China.About the RoleThe **Digital Marketing and CRM Senior...

  • Digital Marketing Analyst

    hace 2 semanas

    Monterrey, Nuevo León, México Page Personnel A tiempo completo

    Marketing Sr Analyst Position OverviewWe are seeking a highly skilled Marketing Sr Analyst to join our team at Page Personnel. As a key member of our marketing department, you will be responsible for planning and executing marketing strategies and campaigns that drive business growth.Key Responsibilities:- Develop and implement local online advertising and...

  • Sr. Marketing Specialist

    hace 5 meses

    Monterrey, México Jules A tiempo completo

    Hi there! We are Jules and our client is looking for a **Sr. Marketing Analyst!** Our client helps CEOs, founders, and real estate teams build faster, better, and more sustainably. **Key Responsibilities**: - Develop and implement robust lead generation strategies that align with company goals. - Execute effective marketing campaigns across various...

  • Marketing Sr Analyst

    hace 5 meses

    Monterrey, México Page Personnel A tiempo completo

    Marketing - Analyst **Sobre nuestro cliente**: Global manufacturer of materials processing machinery and aerial work platforms. **Descripción**: - Planning and execution of marketing strategies and campaigns, newsletter and leads generation - Plan and coordinate local online advertisement and growth strategies. - Support on planning and execute regional...

  • Especialista en Marketing Digital

    hace 3 semanas

    Monterrey, Nuevo León, México HOLD Marketing A tiempo completo

    Descripción del PuestoSe busca un Especialista en Marketing Digital para unirse al equipo de HOLD Marketing. El candidato ideal tendrá experiencia en marketing web y será capaz de liderar proyectos de marketing exitosos.Responsabilidades- Desarrollar y ejecutar estrategias de marketing digital para nuestros clientes.- Liderar proyectos de marketing y...

  • Especialista en Marketing Digital

    hace 3 semanas

    Monterrey, Nuevo León, México HOLD Marketing A tiempo completo

    Descripción del PuestoSe busca un Especialista en Marketing Digital para unirse a nuestro equipo de HOLD Marketing. El candidato ideal tendrá experiencia en la creación y ejecución de campañas de marketing exitosas, con un enfoque en la estrategia y el análisis de datos. Responsabilidades: Desarrollar y ejecutar campañas de marketing digital para...

  • Especialista en Marketing Digital

    hace 3 semanas

    Monterrey, Nuevo León, México HOLD Marketing A tiempo completo

    Descripción del PuestoSe busca un Especialista en Marketing Digital para unirse a nuestro equipo de HOLD Marketing. El candidato ideal tendrá experiencia en marketing web y será capaz de liderar proyectos de marketing estratégicos para nuestros clientes.Responsabilidades- Liderar proyectos de marketing web para nuestros clientes- Desarrollar estrategias...

  • CRM Dynamics Consultant Sr

    hace 2 semanas

    Monterrey, México Neoris A tiempo completo

    NEORIS is a Digital accelerator that helps companies enter the future, having 20 years of experience as Digital Partners of some of the largest companies in the world. We have more than 4,000 professionals in 11 countries, with our multicultural startup culture where we cultivate innovation, continuous learning to create high-value solutions for our...

  • Digital Marketing Strategist

    hace 3 semanas

    Monterrey, Nuevo León, México Columbus Mckinnon Corporation A tiempo completo

    Job Title: Digital Marketing SpecialistAbout the Role:We are seeking a highly skilled Digital Marketing Specialist to join our team at Columbus McKinnon Corporation. As a Digital Marketing Specialist, you will be responsible for developing and executing multi-channel digital marketing initiatives and creating engaging content across multiple channels.Key...

  • Digital Marketing Strategist

    hace 3 semanas

    Monterrey, Nuevo León, México Turnitin, Llc A tiempo completo

    Job Title: Digital Marketing StrategistJob Summary:We are seeking a skilled Digital Marketing Strategist to join our team at Turnitin, Llc. As a key member of our Digital Marketing team, you will play a crucial role in developing and implementing our company's web presence strategy.Responsibilities:Collaborate with the Web Strategy and Operations team to...

  • Digital Marketing Specialist

    hace 5 meses

    Monterrey, México Columbus McKinnon Corporation A tiempo completo

    **Position**:Digital Marketing Specialist **Location**:Monterrey, Mexico **Position Overview**: The Specialist, Digital Marketing will develop and execute multi-channel digital marketing initiatives and creating, optimizing, and measuring the engagement of multimedia content across marketing channels in support of our strategic goals. This position...

  • Digital Data Analyst

    hace 22 horas

    Monterrey, Nuevo León, México Lumenance A tiempo completo

    Job DescriptionWe are seeking a highly skilled Digital Data Analyst to join our team at Lumenance. As a key member of our marketing agency, you will be responsible for providing in-depth analysis and insights into our marketing efforts.About the RoleThis is a remote position that requires strong Google Analytics experience. The ideal candidate will have a...

  • Marketing Business Analyst

    hace 2 semanas

    Monterrey, Nuevo León, México Aptiv A tiempo completo

    Aptiv is a leading company in the automotive industry, focusing on innovative solutions for improved safety, electrification, and new mobility.We are seeking a Marketing Data Analyst to join our Digital Technology and Analytics team to drive business decisions through data analysis.Your RoleAs a Marketing Data Analyst, you will work closely with the CMO and...

  • Marketing Digital

    hace 5 meses

    Monterrey, México Centro Educativo y Capacitador A tiempo completo

    Marketing Digital **Descripción del empleo** - Escolaridad: Lic en Mercadotecnia, Diseño Gráfico,, publicidad, comunicación o afín. - Experiência: mínimo 1 año en puesto similar. - Conocimiento en Photoshop y Adobe Reader Pro **Actividades**: - Creación de contenido, campañas y estrategias. - Conocimiento Facebook, Google Ads, LinkedIn y demas...

  • Especialista en Marketing Digital

    hace 3 semanas

    Monterrey, Nuevo León, México The Crema Lab A tiempo completo

    En The Crema Lab, buscamos un Especialista en Marketing Digital con experiencia en estrategias de inbound y outbound para liderar nuestro equipo de marketing y contribuir al crecimiento de nuestra organización.Responsabilidades:• Asistir a los ejecutivos de marketing digital en la generación de leads y la conversión de contactos en clientes.•...

  • Digital Marketing Specialist

    hace 2 semanas

    Monterrey, Nuevo León, México Global Yo A tiempo completo

    About the Role:We are seeking a skilled Digital Marketing & Sales Strategist to drive innovative promotion and engagement efforts in a digital landscape. This role requires a deep understanding of digital marketing metrics, algorithms, and paid media platforms, as well as exceptional communication and collaboration skills.Key Responsibilities:Develop and...

  • Digital Marketing Specialist

    hace 5 meses

    Monterrey, México IT HUNTING SOLUTIONS A tiempo completo

    **Vacante para la empresa IT HUNTING SOLUTIONS en Monterrey, Nuevo León**: - Develop and implement digital marketing strategies to drive brand awareness and lead generation para B2B - Manage and optimize digital marketing campaigns across various platforms - Analyze campaign performance and provide recommendations for improvement - Create and manage...

  • Marketing Data Analyst

    hace 5 meses

    Monterrey, México Aptiv A tiempo completo

    Aptiv focuses on addressing the future needs of the auto industry through improved safety, electrification, and new mobility solutions. We are now uniquely positioned as the leading global technology company serving both the traditional automotive and new mobility markets. We are looking for a Marketing Data Analyst to join our Digital Technology and...

  • Gerente de Marketing Digital

    hace 4 semanas

    Monterrey, Nuevo León, México Centro Educativo Y Capacitador A tiempo completo

    Descripción del EmpleoBuscamos un profesional con experiencia en Marketing Digital para unirse a nuestro equipo en Centro Educativo Y Capacitador. El candidato ideal tendrá conocimientos en Photoshop y Adobe Reader Pro, y será capaz de crear contenido, campañas y estrategias efectivas para promocionar nuestros servicios.ActividadesLas responsabilidades...