Marketing Manager – Lifecycle, Events

Location: Remote (Latin America)

Type: Full-time Contractor

Compensation: ~USD $4,000/month

Wireless Support helps US-based Home Services businesses and Amazon DSPs manage their mobile devices and telecom services. We’re growing and looking for a hands-on Marketing Manager to run day-to-day marketing execution, manage contractors, and drive qualified leads for the US market.

This is a working lead role: you’ll build, send, and optimize campaigns yourself, while directing a small contractor team.

What You’ll Own

You’ll report directly to the CEO, work closely with the VP of Sales, and be responsible for:

- Lifecycle & HubSpot (≈30%)
- Own HubSpot marketing ops: lists, workflows, basic lead scoring, and dashboards.
- Plan, create, and send email and SMS campaigns (nurtures, event flows, customer outreach).
- Monitor performance and iterate based on data (open, click, and conversion rates).
- Events & Trade Shows (≈25%)
- Coordinate pre-, during, and post-event campaigns for trade shows and industry events.
- Track and follow up on event-generated leads in HubSpot.
- Help manage event calendar and budgets with the VP of Sales & CEO.
- Managing Contractors (≈10%)
- Lead day-to-day work of:
- A designer & social media contractor
- An SEO & Shopify contractor
- Provide clear briefs, priorities, and feedback to keep work aligned and on time.
- Content & Landing Pages (≈15%)
- Write or refine copy for emails, landing pages, and basic collateral.
- Work with the designer to produce supporting assets.
- Create and adjust landing pages focused on clarity and conversion.
- Analytics & Reporting (≈10%)
- Maintain simple, actionable reports on lead volume, quality, and campaign performance.
- Share insights and recommendations with the CEO regularly.

Success after 3-6 months looks like:

- 5–10 sales-qualified leads per month from ongoing marketing (outside of events).
- 15–25 sales-qualified leads per event with structured follow-up.
- HubSpot that is clean, organized, automated, and trusted by leadership.

What You Bring

Experience (Must-Haves)

- ~10 years in marketing, with 3+ years supporting US-based companies or the US market.
- Strong B2B marketing background (services, software, or related).
- Hands-on HubSpot experience (you’ve built workflows, campaigns, lists, and reports yourself).
- Proven email and SMS lifecycle experience: creating, launching, and improving campaigns and automations.
- Experience supporting events and trade shows, especially marketing around them.
- Experience working with or directing contractors/vendors (design, SEO, web).
- Near-native English, written and spoken, comfortable with US executives.
- Ability to work with strong overlap to US Pacific Time (at least ~6 hours between 9am–5pm PT).

Traits (Non-Negotiable)

- Hands-on operator, not just a strategist – you like getting into the details.
- Proactive, “figure it out” attitude – entrepreneurial and resourceful.
- Highly organized, with excellent attention to detail and follow-through.
- Clear, confident communicator; comfortable prioritizing across multiple projects.

Nice-to-Haves

- Experience in telecom, wireless, managed services, or IT/tech services.
- Exposure to Home Services (HVAC, plumbing, trades) or similar local service businesses.
- Familiarity with Shopify and basic eCommerce flows.
- Exposure to SEO, content strategy, or paid media (or agencies that run them).

Compensation & Work Setup

- Contractor role, full-time and long-term.
- Approx. USD $4,000/month, depending on experience and location.
- Fully remote, based in Latin America.
- Must be able to work with significant overlap to US Pacific Time (at least ~6 hours within 9am–5pm PT).

Why You’ll Like This Role

- Report directly to the CEO and have real influence on growth.
- Own HubSpot and lifecycle marketing end-to-end across email, SMS, and events.
- Manage and direct a small contractor team while staying hands-on.
- Help build the marketing engine for a growing leader in Managed Mobility Services in the US.