Product and Market Insights Specialist
hace 1 semana
We are Assurant, a global home and lifestyle solutions company that helps leading brands increase revenue, manage risk and deliver a great customer experience; We are in more than 21 countries and we work with the Financial, Retail, Mobile Telephony and Automotive Sectors; in Mexico we are a Great Place To Work.
This role promotes the continuous improvement of current products and the launch of new ones; based on market intelligence by looking at consumer trends, competition, the industries where we operate, etc.
Key Responsibilities:
- Validates the current offering to find areas for improvement in the benefits and experience we provide to customers, end-to-end.
- Through market research, identifies benefits, prices, trends in competition and the industries where we operate.
- Promotes and is responsible for some projects to design and implement products and solutions.
- Collaborates with other areas to develop projects in products the portfolio.
- Is a link between different areas for the implementation of new products.
- Supports the review of products.
- Supports in the development of positioning strategies and pricing policies, relying on market research such as mystery shoppers, benchmarks, in-depth interviews, focus groups, etc.
Qualifications:
- Bachelor's degree in Actuarial, Marketing, Business Administration with a focus on marketing.
- 5 years of experience in the insurance sector.
- Numerical skills, analysis and preparation of executive presentations.
- Marketing experience desirable: market or product area research.
- Work experience in product management or market research.
- Experience in managing all aspects related to the life cycle of a successful product.
We Offer:
- Workplace in Mexico City.
- Hybrid work (mandatory 2 days to attend the office).
- Competitive salary and additional benefits.
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