Ambitious Digital Marketing Strategist

hace 7 días


Ciudad de México, Ciudad de México Multiplica Talent A tiempo completo
Job Title

Digital Performance Marketing Manager

About Us

Multiplica Talent is a pioneering fintech startup backed by an international investment holding. We are revolutionizing credit management in Mexico with our interest-free credit card.

Role Overview

We are seeking a Digital Performance Marketing Manager to lead and execute our digital performance strategy, collaborating with an international team focused on impactful, data-driven results.

Responsibilities
  • Agency Oversight: Lead performance marketing agencies for web and app campaigns, ensuring strategic alignment, precise execution, and in-depth results analysis.
  • Analytics Management: Optimize campaign effectiveness and user engagement through app and web analytics management.
  • SEO and Website Optimization: Partner with the SEO agency to maintain and improve website updates and search engine performance.
  • CRM Communication Implementation: Coordinate with the Global CRM team to execute CRM communications.
  • Media Buying: Support the Performance Director in media buying efforts, including YouTube Masthead, TikTok, and DSPs.
  • Market Research: Support the Performance Director in market research, deep interviews, and quantitative studies to refine and inform campaign strategies.
Requirements
  • 4+ years of experience in digital marketing.
  • 2+ years managing performance teams in PPC, Affiliates, digital analytics, and CRM.
  • Demonstrated success in exceeding sales targets within startup environments.
  • Experience leading paid media teams and agencies with a results-driven focus.
  • Strong experience in a startup environment, particularly in performance-centered roles.
  • Exceptional communication and presentation skills.
  • Proficiency in both Spanish and English.
  • Availability to work in a hybrid model in Polanco, CDMX.
Compensation

The estimated annual salary for this role is approximately 850,000 MXN, depending on qualifications and experience.



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