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Programmatic Data Analyst

hace 2 meses

Torreón, Coahuila de Zaragoza, México ApTask A tiempo completo
About ApTask

We are a leading global provider of workforce solutions and talent acquisition services, dedicated to shaping the future of work. As an African American-owned and Veteran-certified company, we offer a comprehensive suite of services, including staffing and recruitment solutions, managed services, IT consulting, and project management.

Our focus on excellence, collaboration, and innovation enables us to provide unparalleled opportunities for professional growth and development. As a member of our team, you will have the chance to connect businesses with top-tier professionals, optimize workforce performance, and drive success across diverse industries.

Job Description

Key Responsibilities:

  1. Analyze Performance Data: Identify trends, insights, and optimization recommendations to drive business growth and improvement.
  2. Develop Data-Driven Reports: Create both repeatable and custom reports and dashboards to inform business decisions and measure performance.
  3. Ensure Data Accuracy: Validate data collection, cleaning, and validation processes to ensure the integrity of our insights.
  4. Evaluate Programmatic Campaigns: Determine the effectiveness of programmatic campaigns within the broader media mix to optimize marketing strategies.
  5. Design and Implement A/B Tests: Develop and execute A/B tests to measure the impact of different variables on business outcomes.

Required Skills:

  1. Data Science, SQL, Python, R, Marketing Analytics, UTMs, Pixels, Audience Building, A/B Testing