Content Strategist for Marketing Innovations
hace 1 mes
**Company Overview:** Viva Engage is a dynamic company in Querétaro, Mexico, recognized for its rapid growth and innovative ventures. As one of the 100 fastest-growing companies in the Bay Area and named to the list of fastest-growing law firms in the country, we're dedicated to pushing boundaries and creating new opportunities.
We're looking for a talented Content Strategist to join our team and help us elevate our brand message through engaging content across various platforms.
**Job Description:** As a Content Strategist at Viva Engage, you'll play a crucial role in crafting compelling stories that resonate with our target audience. Your responsibilities will include:
- Developing a consistent brand voice and messaging across all communication channels
- Conducting research to understand target audiences, market trends, and competitors to inform effective content development
- Collaborating with marketing, design, and other teams to brainstorm ideas and develop creative concepts
- Reviewing and editing content to ensure accuracy, clarity, and adherence to brand guidelines
- Incorporating SEO best practices into content to improve online visibility and search engine rankings
- Staying informed about industry trends, cultural nuances, and language preferences in Mexico to tailor content accordingly
**Requirements:** To excel in this role, you should possess a Bachelor's degree in Marketing, Communications, Journalism, or a related field, as well as:
- Proven experience as a Copywriter, with a strong portfolio showcasing diverse writing styles and successful campaigns
- Exceptional writing and editing skills in Spanish; bilingual proficiency (English and Spanish) is a plus
- Understanding of SEO principles and the ability to optimize content for search engines
- Creativity and the ability to think conceptually
- Strong attention to detail and the ability to meet deadlines
- Familiarity with social media platforms and digital marketing trends
The estimated salary for this position is approximately $55,000 - $65,000 per year, based on industry standards and location.
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