Trade Marketing Assistant Manager
hace 4 semanas
Job Summary:
We are seeking a highly skilled Trade Marketing Assistant Manager to join our team at Molson Coors Brewing Company. As a key member of our LATAM Marketing team, you will be responsible for assisting in the execution of all promotional efforts and activations of Molson Coors brand plans and programs in Mexico.
Key Responsibilities:
- Assist in the development, deployment, and execution of brand and trade tools (POS, secondary exhibitions, VAP, etc.)
- Gather information from the Field Sales team on execution, program results, and building trade marketing initiatives postmortem reports based on established KPIs
- Ensure timely delivery and management of everyday and brand campaigns POP materials, VAP to distribution centers for execution through different regions
- Support PO creation and budget tracking on Trade Marketing funds ensuring proper management and adherence to budget assigned to retail programs
Requirements:
- Must be fully bilingual, English and Spanish
- Bachelor's degree in Marketing/Finance or equivalent experience (4+ years) in the field of Marketing/Sales
- At least 1-3 years of experience in trade marketing
- Strong knowledge and experience in the areas of Sales, Channel strategy, Retail Execution, Path to Purchase, Marketing principles and techniques, ROI, market syndicated data
- Brand-centric understanding of insights, classes of trade, and understanding of the effectiveness of previous brand activations
What We Offer:
- A dynamic and innovative work environment
- Opportunities for growth and development
- A competitive salary and benefits package
- The chance to work with a leading beverage company
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