Product Manager with SEO Expertise

hace 3 semanas


Ciudad de México, Ciudad de México Upwork A tiempo completo
About the Role

We are seeking a seasoned Product Manager with strong SEO expertise to collaborate effectively with our engineering team at a large enterprise client. The ideal candidate is familiar with WordPress, proficient in using tools like DataDog to monitor core web vitals, and comfortable communicating across different time zones.

Key Responsibilities
  • Define and communicate a clear product vision aligned with company goals.
  • Create and maintain product roadmaps outlining direction and priorities.
  • Develop and implement effective SEO strategies to improve organic search rankings.
  • Monitor and analyze SEO performance metrics to inform product decisions.
  • Work closely with engineering teams, leveraging basic technical knowledge to facilitate communication.
  • Understand software development life cycles and agile methodologies.
  • Use analytics tools (e.g., SQL, Excel, Tableau) to make informed decisions.
  • Monitor core web vitals using DataDog dashboards to ensure optimal page performance.
  • Conduct user research, interviews, and usability testing to gather insights.
  • Develop user personas and apply UX/UI principles to enhance user experience.
  • Collaborate effectively with design, marketing, sales, and support teams.
  • Present ideas and product updates clearly to stakeholders.
  • Make informed and timely decisions, even with incomplete information.
  • Resolve conflicts and inspire teams to achieve common goals.
  • Understand market trends and competitive landscapes to identify opportunities.
  • Align product strategies with business objectives to drive revenue and growth.
  • Manage timelines to ensure timely delivery of product features and releases.
  • Allocate resources efficiently and develop risk mitigation strategies.
  • Act as the voice of the customer to address their needs and pain points.
  • Integrate customer feedback into the product development process.
Qualifications

Must-Have Skills:

  • Relationship-Building Skills: Proven ability to build strong relationships with team members and stakeholders.
  • SEO Experience: Demonstrated expertise in developing and implementing SEO strategies.
  • WordPress Knowledge: Familiarity with the WordPress platform and its functionalities.
  • Communication Tools Proficiency: Experience using Google Drive, Slack, email, and other basic communication tools.
  • Data Monitoring: Ability to use DataDog or similar tools to monitor core web vitals.

Qualifications:

  • Experience: Previous experience as a Product Manager, preferably within a large enterprise environment.
  • Technical Proficiency: Basic understanding of relevant technologies to communicate effectively with engineering teams.
  • Analytical Skills: Strong critical thinking and problem-solving abilities.
  • Leadership Qualities: Ability to inspire and guide cross-functional teams.
  • Adaptability: Flexibility to adjust strategies based on changing market conditions and feedback.


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