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Digital Marketing Strategist

hace 2 meses

Xico, México Zendesk, Inc. A tiempo completo
About the Role

Zendesk, Inc. is seeking a highly skilled Digital Marketing Manager to join our team. As a Digital Marketing Manager, you will be responsible for developing and executing digital campaigns that drive business growth and generate demand.

Key Responsibilities
  • Build and manage digital media campaigns end-to-end across different media platforms, including audience sizing, budget forecasting, and optimizing to meet KPIs.
  • Work with cross-functional teams to build and execute media plans for high-impact projects.
  • Analyze campaign performance regularly and share insights, takeaways, and recommendations to drive growth for the business.
  • Collaborate with our design agency to deliver best-in-class ads and landing pages.
Requirements
  • Minimum 3 years experience in data-driven digital marketing and/or performance marketing (experience in a B2B SaaS company is preferred).
  • Strong analytical and quantitative skills, focusing on using data and performance metrics to drive decisions.
  • Strong verbal and written communication skills with the ability to communicate complex ideas and translate data trends into actions.
  • Strong project management skills including effectively balancing multiple priorities and quickly adapting to change.
  • Experience leveraging Account-Based Marketing platforms to build paid campaigns designed to reach in-market accounts with relevant messaging and content.
  • Proven track record of designing and conducting A/B or multivariable testing and applying learnings to improve campaign effectiveness.
  • Bachelor's degree in marketing, business, or a related field, or equivalent experience.
About Zendesk

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiences—and we stick with it in our workplace. Over 5,000 employees worldwide have the flexibility to choose where they work. The fact is, we know great work happens anywhere.

What We Offer
  • A dynamic and caring team.
  • The digital tools and experiences to be together–even when we're apart.
  • The flexibility to join us at a Zendesk workspace, in one of our Zendesk offices, or in our flex office spaces.
  • A fulfilling and inclusive experience.