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The Commercial Strategies Senior Analyst is a key professional role within Citi, responsible for developing and executing commercial strategies to drive incremental spend and business growth. This role involves partnering with top merchants to coordinate, create, implement, and deliver promotions and spend strategies to drive incremental numbers and exclusive experiences for clients using Citibanamex products.
Key Responsibilities- Partner with top merchants to develop and execute commercial strategies, promotions, and spend initiatives to drive incremental business growth.
- Integrate payments, e-commerce, and industry knowledge to implement strategies and improve them as needed to achieve expected business results.
- Collaborate with marketing teams to develop and implement communication and media strategies for promotions and commercial deals for targeted clients.
- Analyze P&L, data, and results to inform decision-making and drive business objectives.
- Assist merchants and cross-functional teams in building skills needed to offer better payments experiences and propose solutions aligned with business objectives.
- Develop in-depth understanding of how other areas, such as business intelligence, fraud, authorizations, acquisition, and legal, contribute to overall business objectives.
- 2-5 years of relevant experience in commercial strategies, payments, product management, and/or product development.
- Demonstrated experience in logistics or industrial verticals with a strong understanding of bank products, payments, monthly installments, e-commerce, and promotions solutions.
