Digital Marketing Strategist
hace 2 semanas
Nasdaq is seeking a highly skilled SEO & SEM Specialist to join our team. The ideal candidate will have a strong background in search engine optimization and paid advertising, with experience in managing multiple campaigns and analyzing data to inform business decisions.
Key Responsibilities
- Develop and implement SEO strategies to improve website traffic and search engine rankings
- Manage paid advertising campaigns across multiple channels, including Google Ads and Bing Ads
- Analyze website analytics to identify areas for improvement and develop data-driven recommendations
- Collaborate with cross-functional teams to ensure website content and technical integrity align with business goals
- Conduct comprehensive technical SEO audits to identify opportunities for improvement and provide actionable recommendations
- Stay up-to-date with the latest industry trends and best practices in SEO and paid advertising
Requirements
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 3 years of experience in SEO and paid advertising, with a strong focus on data analysis and campaign management
- Proven track record of success in driving website traffic and improving search engine rankings
- Excellent communication and presentation skills, with the ability to effectively communicate complex data insights to non-technical stakeholders
- Proficient in Google Analytics, Google Search Console, and other relevant tools
- Experience working with content management systems and HTML
About Us
Nasdaq is a global leader in financial information and technology services, providing innovative solutions for clients across the globe. We are committed to diversity, equity, and inclusion in the workplace and are an equal opportunity employer.
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