Digital Content Strategist

hace 7 días

Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

Job Summary

The Digital Content Lead position is an individual contributor role within the Omni-Channel Worldwide Digital Content Strategy & Tools Team, covering various HP product categories. As a key member of this team, you will play a crucial part in increasing online sales by automating the creation of Product Detail Pages for HP's retail and business partners worldwide.

Key Responsibilities

  • Collaborate with Marketing Stakeholders to understand product categories, user needs, and negotiate marketing assets, design requirements, and user experience goals for product detail pages.
  • Work with the UX Design team to create and maintain design templates for product detail pages that can be automatically generated based on available data and marketing assets.
  • Partner with the Digital Business Development teams to gather data and insights on retail and business partners' needs and identify content deployment restrictions in product detail pages.
  • Ensure design templates facilitate customer purchasing decisions using data-driven approaches from AB testing, UX research, market research, and other customer information sources.
  • Ensure design templates are visually appealing, user-friendly, multi-device ready, and aligned with the brand's identity and standards.
  • Work closely with the Digital Content Operations team to define and structure data containers that will populate product detail pages automatically.
  • Monitor the development process to ensure design implementation is correct and pages load efficiently.
  • Conduct regular quality assurance checks to verify content and design elements on product detail pages are accurate and functional.
  • Optimize product detail page designs to improve user engagement, conversion rates, and overall user experience.
  • Collaborate with cross-functional teams to gather feedback and make iterative design improvements.
  • Present design concepts and updates to stakeholders and gather their input for refinement.
  • Maintain a cohesive and consistent look and feel across all product detail pages.
  • Work within project timelines and manage multiple design projects simultaneously.
  • Stay up-to-date with web design trends, best practices, and user interface design principles.

Requirements

  • Customer-centric decision making
  • Excellent analytical thinking and problem-solving skills
  • Excellent project management skills, including project structuring and managing multiple work streams independently
  • Ability to communicate abstract ideas clearly and independently manage complex project objectives
  • Advanced business acumen towards e-commerce and online marketing
  • Very strong verbal and written communication skills, including negotiation, presentation, and influence
  • Strong relationship skills, including partnering and consulting
  • Strong understanding of user-centered design principles and best practices
  • Experience in creating and maintaining design templates that can be dynamically generated
  • Strong project management skills to monitor development, perform quality assurance checks, and meet project timelines
  • Demonstrated ability to optimize product detail page designs to enhance user engagement and conversion rates
  • Knowledge of web design trends, best practices, and user interface design principles
  • Ability to work in a fast-paced environment and manage multiple design projects concurrently
  • Strong analytical skills to assess the impact of design changes on user behavior and conversion metrics
  • Excellent attention to detail and a commitment to maintaining brand consistency across all product detail pages
  • Advanced English proficiency required (business conversation level at least)

Education and Experience Required

  • Bachelor's degree in marketing, Web Design, UX Design, or a related field
  • +5 years of experience in e-commerce and online retail settings
  • Experience in Product Category roles is a plus
  • Excellent negotiation and communication skills to collaborate effectively with marketing teams and stakeholders
  • Familiarity with tools like Photoshop, Illustrator, and Figma are a plus
  • Familiarity with HTML, CSS, and JavaScript are a plus
  • Familiarity with PRISM, Concentra, and other content systems is a plus

  • Digital Content Testing Lead

    hace 1 día

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    **Job Summary**Hewlett Packard is seeking a highly skilled Digital Content Testing Lead - Research Strategist to join our team. As a key member of our research team, you will be responsible for developing and executing comprehensive research strategies aligned with our organizational goals.**Key Responsibilities**• Collaborate with cross-functional teams...

  • Digital Marketing Strategist

    hace 4 días

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    About the Role:We are seeking a highly skilled Digital Marketing Strategist to join our team at Hewlett Packard. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.Key Responsibilities:Develop and implement marketing plans that align with business...

  • Digital Marketing Strategist

    hace 1 día

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Hewlett Packard. As a key member of our marketing team, you will be responsible for developing and executing comprehensive digital marketing strategies that drive business growth and revenue.Key ResponsibilitiesManage and optimize Search Engine Marketing (SEM)...

  • Digital Content Testing Lead

    hace 23 horas

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    **Job Summary**:Hewlett Packard is seeking a highly skilled Digital Content Testing Lead to join our team. As a key member of our research team, you will be responsible for developing and executing comprehensive research strategies aligned with our organizational goals.**Key Responsibilities**:Collaborate with cross-functional teams to identify research...

  • Collection Strategist

    hace 1 semana

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    Job SummaryHewlett Packard is seeking a highly skilled Collection Strategist to join our team in the Latin America region. As a key member of our indirect Collections team, you will be responsible for handling medium and large accounts, analyzing high-risk customers, and devising account strategies to prevent delinquencies.Key ResponsibilitiesAnalyze...

  • Process Improvement Strategist

    hace 1 día

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    **Job Summary**Hewlett Packard is seeking a highly skilled Process Improvement Strategist to join our Digital & Transformation Office. As a key member of our team, you will play a critical role in driving process mapping, analysis, and improvement initiatives across the organization.**Key Responsibilities:**Lead and manage initiatives involving multiple...

  • Data Strategist

    hace 1 día

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    Job Summary:We are seeking a highly skilled Data Strategist to join our Advanced Analytics team at Hewlett Packard. As a key member of our commercial organization, you will play a critical role in driving business growth and revenue through data-driven insights.About the Role:The successful candidate will be responsible for collaborating with internal...

  • Process Improvement Strategist

    hace 1 semana

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Process Improvement Strategist to join our team at Hewlett Packard. As a key member of our Digital & Transformation Office, you will play a critical role in driving process transformation and improvement across the organization.Key ResponsibilitiesLead cross-functional teams to design and...

  • Marketplaces Digital Business Development Specialist

    hace 24 horas

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    **About the Role**:This role is focused on enhancing Hewlett Packard's presence on top marketplace websites in the US and globally, ensuring content is up to date and optimized for the best possible customer experience.You will be responsible for curating and ensuring the accuracy of product detail pages, to ensure Hewlett Packard content is up to date and...

  • Design Verification Engineer

    hace 23 horas

    Tlaquepaque, Jalisco, México Micron A tiempo completo

    {"title": "Design Verification Engineer", "content": "Job SummaryMicron Technology is seeking a highly skilled Design Verification Engineer to join our innovative team. As a key member of our design and verification team, you will be responsible for evaluating the functionality and performance of our advanced memory products, including DRAM and Emerging...

  • Digital Transformation Architect

    hace 1 día

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    {"title": "Digital Transformation Architect", "content": "Role OverviewAs a Digital Transformation Architect at Hewlett Packard, you will play a key role in building world-class digital capabilities and transforming the company. Your mission will be to enable next-generation digital solutions to drive business growth.Key ResponsibilitiesArchitect digital...

  • Supply Chain Strategist

    hace 4 días

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    Job SummaryThis role is responsible for identifying and implementing solutions to complex supply chain issues, supporting strategic supply chain projects from planning through execution, and conducting data analysis to inform decision-making. The ideal candidate will have a strong understanding of supply chain management principles and be able to apply sound...

  • Distribution Network Strategist

    hace 23 horas

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    **Job Summary****Key Responsibilities**Integrate business strategies with sales and product category initiatives by performing program management activities.Collaborate with various departments and business units to ensure seamless integration of processes and capabilities into the broader organization.Utilize standard project management and quality...

  • IT Business Strategist

    hace 3 días

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    Job SummaryWe are seeking a highly skilled IT Business Consultant to join our team at Hewlett Packard. As a key member of our organization, you will play a pivotal role in shaping the alignment of IT and business strategies.ResponsibilitiesLead budget consolidation of large projects and programs within the IT organization, ensuring timely and accurate...

  • Market Finance Strategist

    hace 1 semana

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    Job SummaryThis role is responsible for leading and providing expertise to project teams, participating in cross-functional initiatives, and guiding process improvements and policy establishment. The role collaborates with business leaders to influence strategic decision-making and conducts complex financial analysis to achieve objectives effectively. The...

  • Product Marketing Manager

    hace 1 semana

    Tlaquepaque, Jalisco, México Micron A tiempo completo

    About the RoleWe are seeking a highly skilled Product Marketing Manager to join our Storage Business Unit. As a key member of our marketing team, you will be responsible for developing and executing global marketing strategies to drive awareness, consideration, and preference for Micron's SSD products.Key ResponsibilitiesDevelop and execute global marketing...

  • Administrador de Contabilidad

    hace 3 días

    Tlaquepaque, Jalisco, México Ceriza Rh A tiempo completo

    {"title": "Descripción del Puesto de Auxiliar Administrativo", "content": "**Buscamos un profesional con experiencia en contabilidad y administración para unirse a nuestro equipo en Ceriza Rh.****Nuestro equipo está ubicado en una zona céntrica de la ciudad, cerca de importantes vías de comunicación.****Actividades del Puesto:**1. Llevar el control y...

  • Senior UI Systems Designer

    hace 23 horas

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    About the RoleWe are seeking a highly skilled Senior UI Systems Designer to join our team at Hewlett Packard. As a key member of our Digital Direct organization, you will play a critical role in designing and delivering exceptional digital experiences for our customers.Key ResponsibilitiesLead the design of complex digital systems that integrate with our...

  • Global Channel Sales Innovation Operations Manager

    hace 1 día

    Tlaquepaque, Jalisco, México Hewlett Packard A tiempo completo

    About HPHP is a technology company that operates in over 170 countries, united in creating technology that makes life better for everyone, everywhere. Our commitment to diversity, equity, and inclusion is at the heart of who we are. We create a culture where everyone is respected and can be themselves, while being part of something bigger than themselves....

  • Product Marketing Manager

    hace 23 horas

    Tlaquepaque, Jalisco, México Micron A tiempo completo

    {"title": "Product Marketing Manager - Storage Business Unit", "content": "Transforming the Storage IndustryMicron is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence. As a Product Marketing Manager in the Storage Business Unit, you will be part of a passionate team responsible for...