Global Marketing Strategist

hace 3 días


Xico, México Hrprofile A tiempo completo

**Marketing Opportunity at Hrprofile**

Hrprofile, a consulting firm specializing in recruitment and selection of professionals for the LATAM region, is seeking a seasoned Product Marketing Specialist to join our client, a multinational company focused on digital development and agile solutions, with operations in the USA, Chile, Mexico, and Colombia.

**Key Responsibilities**

  • Immerse yourself in the day-to-day life of the company's target market segments to identify key drivers and financial implications.
  • Monitor industry trends, conduct competitive analysis, and document target market segment economic, business, and end-user drivers.
  • Develop and clarify the company's value proposition, creating and maintaining key End User and Buyer Personas and Buyer Journeys.
  • Leverage insights into core marketing messaging platforms aligned with the market to build increased lead flow.
  • Communicate key market information and insights throughout the company's organization, ensuring market-facing marketing assets align with marketing communication objectives.
  • Structure and communicate company products and services effectively, ensuring clear and consistent messaging across all channels and sales tools.

**Ideal Candidate**

Bachelor's degree in Marketing, Business Administration, or a related field. Minimum of 3-4 years of directly related experience in a similar stage company with an emphasis on a market-driven approach.

**Benefits Package**

100% remote work, flexible schedule, day off on your birthday, reduced hours on Fridays, superior vacation days, sick leave days, moving day off, support for studies, training, and languages, and a referral program.



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