Visual Brand Strategist
hace 1 mes
The Avantor In-House Agency is seeking a highly skilled Visual Brand Strategist to lead the creative direction of major campaigns. This role demands a strong strategic mindset, the ability to drive design thinking into business strategies, and a proven track record of managing complex projects.
This position reports directly to the Art Director and operates as a key leader within the global team. The successful candidate will collaborate closely with senior leaders, contributing to the overall creative direction and strategy of the In-House Agency.
**Key Responsibilities:**
• Serve as a design leader within the In-House Agency, leading the creative direction of major campaigns, and partner with the Art Director to shape the visual identity and ensure consistency across all media.
• Develop and implement design strategies that align with the company's business goals, working closely with project managers and senior leadership to translate complex business strategies into visually compelling creative solutions.
• Act as a key point of contact for senior stakeholders and clients, ensuring a deep understanding of project goals, and lead the presentation of creative concepts, providing thought leadership in design, offering strategic insights that align with the client's business objectives.
• Lead the research and integration of emerging design trends, technologies, and AI tools to push the boundaries of creative excellence, driving innovation within the design team.
• Uphold and evolve the Avantor brand identity, ensuring all creative outputs are aligned with brand guidelines while also pushing the creative envelope, collaborating with cross-functional teams to ensure design solutions are integrated into broader marketing strategies.
• Oversee the efficient management of design resources, ensuring that projects are delivered on time, within budget, and to the highest quality standards, providing strategic guidance on the allocation of design resources to maximize team productivity and output.
**Requirements:**
• A four-year related degree (or equivalent experience) with a minimum of 10 years of design experience in an in-house creative department or design firm.
• Must have English C2 proficiency, verbal and written.
• Demonstrated proficiency in design principles, including layout, composition, color theory, typography, and visual hierarchy.
• Strong ability to align design projects with company business goals and target audience needs, translating marketing strategies into compelling visual concepts.
• Proven experience in leading and managing large-scale design projects, with a focus on both print and digital media.
• Expertise in graphic production processes and advanced knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
• Experience in utilizing AI tools within the creative process to enhance design efficiency and innovation.
We offer an estimated annual salary range of $120,000 - $180,000 based on location and experience.
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