Senior Brand Analyst

hace 1 semana


Xico, México Pepsico A tiempo completo
About the Role

We are seeking a highly skilled Senior Brand Analyst to join our team at PepsiCo. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and profitability.

Key Responsibilities
  • Develop and execute marketing strategies to drive business growth and profitability
  • Conduct market and brand analysis to identify opportunities and generate recommendations
  • Collaborate with cross-functional teams to develop and implement marketing programs
  • Monitor and analyze market trends, consumer behavior, and competitor activity
  • Develop and maintain relationships with key stakeholders, including suppliers, sales teams, and finance
  • Manage and track key performance indicators (KPIs) to measure marketing effectiveness
Requirements
  • 1+ year of experience in marketing or a related field
  • Advanced English language skills
  • Strong analytical and problem-solving skills
  • Ability to work in a fast-paced environment and adapt to changing priorities
  • Strong communication and interpersonal skills
Preferred Qualifications
  • Nielsen/Kantar: Basic level
  • SAP: Basic level


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