Senior Video Advertising Strategist and Go-To-Market Lead

hace 4 semanas


Xico, México Mygwork A tiempo completo

**Job Summary**

Mygwork, an inclusive employer and a member of the LGBTQ+ business community, is seeking a seasoned professional to join our team as a Principal, WW Video Strategy and Go-To-Market (VSGTM). This role will report directly to the Head of WW Video Go-To-Market and contribute to developing the unified go-to-market strategy and strategic execution for advertising solutions across Amazon video and streaming properties globally.

**Key Responsibilities**

  • Drive the vision, value proposition, programs, planning, and packaging solutions to grow our video GTM approach across all video properties.
  • Drive adoption of Amazon's video advertising offerings, including business management in support of Video org goals around revenue, product adoption, advertiser maturity advancement, etc.
  • Work directly with regional Video Sales Specialist and sales team via sales enablement and demand generation strategies to achieve our revenue and adoption targets.
  • Develop the MX end-to-end strategy for positioning, pricing, packaging, and planning of Amazon's STV advertising offerings, working alongside WW GTM.
  • Aggregate VOC and partner with WW GTM to drive video solutions for customers and growth for Amazon; produce stack-ranked set of sales priorities, and influence requirements, roadmap decisions and trade-offs.
  • Partner with Ads Marketing on Video Sales and Marketing narratives.
  • Work with the WW GTM team to customize the macro global strategy to the MX market.

**About Mygwork**

Mygwork is an inclusive employer and a member of the LGBTQ+ business community. We are a fast-growing and entrepreneurial organization, bringing innovation and growing adoption of Amazon Video Ads.



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